[{"data":1,"prerenderedAt":137},["ShallowReactive",2],{"$fRjUA2T0M3xPw_SrQDY24ueTxdIfMyqDJYJ03VDboac8":3,"$fZIkx5QccZY4_KJPPCr1xOASZC8Zr19DTbW-LrrAz4PQ":33},{"job":4},{"id":5,"applyToken":6,"slug":7,"title":8,"companyname":9,"companylogo":10,"companyTagline":11,"companyIndustry":12,"city":13,"country":14,"applicantCountries":15,"applicantStates":16,"remote":17,"employmentType":18,"department":20,"content_html":21,"content_text":22,"years":23,"createdAt":24,"updatedAtISO":25,"postedAtISO":26,"validThroughISO":27,"active":28,"hasSalary":28,"salaryMin":29,"salaryMax":30,"currency":31,"isPaid":17,"schema":32},"b586eb50b17d6290869fa76a0fc35dca13b1981f76bec14cce0b19a8ae1b4e87","97d5f659d8a6da50dd58e9c3bcde1defe3e6d3fc40246e559537731f5d8959c8","customer-content-and-experience-managerer-at-redaptive-8b7de0de59","Customer Content & Experience Managerer","Redaptive","https://cdn.jobboardwise.com/logo/redaptive.com","Infrastructure monetized.","Financial Services","Denver Headquarters","United States",[],[],false,[19],"Full-time","Marketing","\u003Cp>\u003Cu>\u003Cb>Position Summary:\u003C/b>\u003C/u>\u003C/p>Redaptive helps large companies modernize their infrastructure with no upfront capital. We fund and execute energy and equipment upgrades across their real estate portfolios, then measure the results so they can reinvest savings into growth. We call it Infrastructure Monetization.\u003Cbr>\u003Cbr>Our company culture is exciting, collaborative, and fast paced. We are passionate about changing the world and helping our customers become more environmentally sustainable and profitable. From decarbonizing facilities to modernizing critical infrastructure, our work delivers measurable impact for our customers, communities, and the planet. We are looking for team members who are driven, passionate, and want to take on a diverse set of challenges to help grow a great company.\u003Cbr>\u003Cbr>Founded in 2015 and headquartered in Denver, Colorado, Redaptive is comprised of over 350 employees and operates across 12,000+ sites in over 10 countries. Redaptive, Inc. is an equal employment opportunity employer, and all qualified applicants will receive consideration for employment. For more information, visit www.redaptive.com.\u003Cp>\u003Cb>Position Summary:\u003C/b>\u003C/p>\u003Cp>The Customer Content & Experience Manager owns the craft and coordination of Redaptive's commercial narrative — building the pitches, decks, and content that Go to Market (GTM) leaders and account teams use to sell across personas, industries, and deal scenarios. \u003C/p>\u003Cbr>\u003Cp>This role is the hands-on production engine for high-stakes, custom content: when AI drafting tools and standard templates aren't enough to get a pitch to the level a leader needs, this person writes, designs, and polishes the story until it is.\u003C/p>\u003Cbr>\u003Cp>This role also owns the customer experience layer of the GTM motion — automated email journeys, surveys, and milestone touchpoints (including thank-you's) that shape how customers experience Redaptive across the relationship. \u003C/p>\u003Cbr>\u003Cp>The role works in close, day-to-day partnership with Marketing, Product Marketing, Sales Enablement, and the Deal Desk to keep messaging consistent, current, and persona-relevant across Redaptive's full commercial portfolio, including energy-as-a-service (EaaS), equipment finance, and Data Solutions such as the Redaptive ONE platform, and to ensure term sheets and proposals are presented to customers as clearly and persuasively as the rest of the pitch.\u003C/p>\u003Cbr>\u003Cp>\u003Cb>Responsibilities and Duties:\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cb>Storytelling & narrative development: \u003C/b>Build and continuously sharpen Redaptive's core commercial story, and adapt it into sharp, persuasive narratives for specific personas (e.g., sustainability leaders, CFOs, facilities/operations), industries (industrial, commercial real estate, data centers, etc.), and deal scenarios (new logo, expansion, EaaS, equipment finance, Data Solutions).\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cb>Custom pitch and deck creation: \u003C/b>Produce polished, executive- and board-ready decks and pitch materials for GTM leaders on request, especially for high-stakes or one-off situations where existing templates and AI-generated drafts fall short of the bar required.\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cb>Deal Desk partnership: \u003C/b>Partner with the Deal Desk to translate approved pricing, deal structures, and term sheets into clear, client-ready proposal and presentation materials, and support the presentation of term sheets and proposals to customers alongside deal teams and GTM leaders.\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cb>Content coordination: \u003C/b>Serve as the connective tissue between Marketing, Product Marketing, and Sales Enablement, coordinating requests, timelines, and content ownership so GTM teams get the right asset, tailored to the right audience, on time.\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cb>Content library and template management: \u003C/b>Build and maintain a well-organized library of decks, one-pagers, case studies, and messaging frameworks; develop and refine reusable templates so more requests can be self-served, reserving custom work for where it adds the most value.\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cb>Customer experience & lifecycle communications: \u003C/b>Own automated customer touchpoints across the lifecycle, including onboarding and milestone emails, satisfaction and relationship surveys (e.g., NPS/CSAT), and thank-you and appreciation communications, ensuring a consistent and on-brand customer experience.\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cb>Feedback loop and measurement: \u003C/b>Track how content and customer communications perform (deck usage and win rates, survey response and sentiment, email engagement) and use that data to prioritize what gets built or refreshed next.\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cb>Brand and message consistency: \u003C/b>Ensure all customer-facing and leader-facing content reflects a consistent Redaptive voice, visual identity, and level of polish, regardless of who requested it or how quickly it was needed.\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cb>AI and template judgment: \u003C/b>Use AI-assisted drafting tools and standard templates to move quickly on routine requests, while recognizing — and stepping in personally for — the moments that call for custom, high-craft work.\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cb>Cross-functional partnership: \u003C/b>Work closely with Marketing on brand and campaign alignment, with Product Marketing on positioning and competitive messaging, with Sales Enablement on training, rollout, and adoption of new content, and with the Deal Desk on turning approved terms into customer-ready proposals.\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Other duties as assigned.\u003C/li>\u003C/ul>\u003Cbr>\u003Cp>\u003Cb>Required Abilities and Skills:\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cb>Storytelling craft: \u003C/b>Strong narrative instincts; able to turn technical, financial, or operational detail into a clear, compelling story for a specific audience.\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cb>Deck design and visual communication: \u003C/b>Advanced proficiency in PowerPoint and/or Google Slides, with a strong eye for visual design, layout, and executive-level polish.\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cb>Content coordination: \u003C/b>Able to juggle multiple requests and stakeholders at once, prioritize under deadline pressure, and keep projects moving without dropping quality.\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cb>Persona and industry fluency: \u003C/b>Ability to quickly learn and speak to the priorities of different buyer personas and industry verticals, and to adjust tone and emphasis accordingly.\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cb>Customer experience and marketing automation tools: \u003C/b>Working knowledge of email automation and survey/feedback platforms, and comfort setting up and maintaining automated customer touchpoints.\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cb>Deal Desk and financial terms fluency: \u003C/b>Comfortable working with the Deal Desk to translate pricing, deal structures, and term sheets into clear, customer-ready language and visuals for proposals and presentations.\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cb>Executive-level written and verbal communication: \u003C/b>Excellent writing and editing skills, with the judgment to know what a leader needs to say and how to say it concisely and persuasively.\u003C/li>\u003C/ul>\u003Cul>\u003Cli>\u003Cb>Cross-functional collaboration: \u003C/b>Works effectively with Marketing, Product Marketing, and Sales Enablement, and is comfortable taking direction from multiple GTM leaders.\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Open to a hybrid of working from home and in an office setting in the Denver Metro Area, Colorado.\u003C/li>\u003C/ul>\u003Cbr>\u003Cp>\u003Cb>Education and Experience:\u003C/b>\u003C/p>\u003Cul>\u003Cli>7+ years of experience in content marketing, sales enablement, product marketing, corporate communications, or a similar GTM-adjacent role.\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Demonstrated portfolio of decks, pitch materials, or sales content built for enterprise or complex B2B sales motions.\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Experience with marketing automation and/or customer experience platforms (e.g., HubSpot, Salesforce, Marketo, Qualtrics, Medallia, or similar).\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Experience supporting sales or GTM teams selling to multiple personas and/or industry verticals preferred.\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Background in energy, infrastructure, or technology-enabled services preferred.\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Bachelor's degree in Marketing, Communications, Business, or equivalent relevant experience.\u003C/li>\u003C/ul>\u003Cbr>\u003Cp>\u003Cb>Physical Demands and Work Environment:\u003C/b>\u003C/p>\u003Cp>The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodation may be made to enable individuals with disabilities to perform the functions.\u003C/p>\u003Cbr>\u003Cp>While performing the duties of this position, the employee is regularly required to talk or hear. The employee frequently is required to use hands or fingers, handle or feel objects, tools, or controls. The employee is occasionally required to stand; walk; sit; reach with hands and arms. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this position include close vision, distance vision, and the ability to adjust focus. The noise level in the work environment is usually low to moderate.\u003C/p>\u003Cp>\u003Cb> \u003C/b>\u003C/p>\u003Cp>\u003Cb>Travel:\u003C/b>\u003C/p>\u003Cp>Estimated at 10-15% domestically, primarily to support executive presentations, customer meetings, and account team collaboration, and may be more as business needs require.\u003C/p>\u003Cbr>\u003Cp>\u003Cb>The Perks!\u003C/b>\u003C/p>\u003Cul>\u003Cli>Annual bonus, subject to company and individual performance\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Equity plan participation\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Company-subsidized benefits: medical, dental, vision, life insurance\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Flexible Spending Accounts: healthcare and dependent care\u003C/li>\u003C/ul>\u003Cul>\u003Cli>6% 401(k) match with immediate vesting\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Flexible Time Off\u003C/li>\u003C/ul>\u003Cul>\u003Cli>Expected annual salary: $120,000 - $140,000 (subject to adjustment for relevant experience, skills, geo location)\u003C/li>\u003C/ul>\u003Cbr>\u003Cp>The company is an Equal Opportunity Employer, drug-free workplace, and complies with ADA regulations as applicable. All duties and responsibilities are essential functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. The requirements listed in this document are the minimum levels of knowledge, skills, or abilities.\u003C/p>\u003Cp>Redaptive is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.\u003C/p>","Position Summary: Redaptive helps large companies modernize their infrastructure with no upfront capital. We fund and execute energy and equipment upgrades across their real estate portfolios, then measure the results so they can reinvest savings into growth. We call it Infrastructure Monetization. Our company culture is exciting, collaborative, and fast paced. We are passionate about changing the world and helping our customers become more environmentally sustainable and profitable. From decarbonizing facilities to modernizing critical infrastructure, our work delivers measurable impact for our customers, communities, and the planet. We are looking for team members who are driven, passionate, and want to take on a diverse set of challenges to help grow a great company. Founded in 2015 and headquartered in Denver, Colorado, Redaptive is comprised of over 350 employees and operates across 12,000+ sites in over 10 countries. Redaptive, Inc. is an equal employment opportunity employer, and all qualified applicants will receive consideration for employment. For more information, visit www.redaptive.com. Position Summary: The Customer Content & Experience Manager owns the craft and coordination of Redaptive's commercial narrative — building the pitches, decks, and content that Go to Market (GTM) leaders and account teams use to sell across personas, industries, and deal scenarios. This role is the hands-on production engine for high-stakes, custom content: when AI drafting tools and standard templates aren't enough to get a pitch to the level a leader needs, this person writes, designs, and polishes the story until it is. This role also owns the customer experience layer of the GTM motion — automated email journeys, surveys, and milestone touchpoints (including thank-you's) that shape how customers experience Redaptive across the relationship. The role works in close, day-to-day partnership with Marketing, Product Marketing, Sales Enablement, and the Deal Desk to keep messaging consistent, current, and persona-relevant across Redaptive's full commercial portfolio, including energy-as-a-service (EaaS), equipment finance, and Data Solutions such as the Redaptive ONE platform, and to ensure term sheets and proposals are presented to customers as clearly and persuasively as the rest of the pitch. Responsibilities and Duties: Storytelling & narrative development: Build and continuously sharpen Redaptive's core commercial story, and adapt it into sharp, persuasive narratives for specific personas (e.g., sustainability leaders, CFOs, facilities/operations), industries (industrial, commercial real estate, data centers, etc.), and deal scenarios (new logo, expansion, EaaS, equipment finance, Data Solutions). Custom pitch and deck creation: Produce polished, executive- and board-ready decks and pitch materials for GTM leaders on request, especially for high-stakes or one-off situations where existing templates and AI-generated drafts fall short of the bar required. Deal Desk partnership: Partner with the Deal Desk to translate approved pricing, deal structures, and term sheets into clear, client-ready proposal and presentation materials, and support the presentation of term sheets and proposals to customers alongside deal teams and GTM leaders. Content coordination: Serve as the connective tissue between Marketing, Product Marketing, and Sales Enablement, coordinating requests, timelines, and content ownership so GTM teams get the right asset, tailored to the right audience, on time. Content library and template management: Build and maintain a well-organized library of decks, one-pagers, case studies, and messaging frameworks; develop and refine reusable templates so more requests can be self-served, reserving custom work for where it adds the most value. Customer experience & lifecycle communications: Own automated customer touchpoints across the lifecycle, including onboarding and milestone emails, satisfaction and relationship surveys (e.g., NPS/CSAT), and thank-you and appreciation communications, ensuring a consistent and on-brand customer experience. Feedback loop and measurement: Track how content and customer communications perform (deck usage and win rates, survey response and sentiment, email engagement) and use that data to prioritize what gets built or refreshed next. Brand and message consistency: Ensure all customer-facing and leader-facing content reflects a consistent Redaptive voice, visual identity, and level of polish, regardless of who requested it or how quickly it was needed. AI and template judgment: Use AI-assisted drafting tools and standard templates to move quickly on routine requests, while recognizing — and stepping in personally for — the moments that call for custom, high-craft work. Cross-functional partnership: Work closely with Marketing on brand and campaign alignment, with Product Marketing on positioning and competitive messaging, with Sales Enablement on training, rollout, and adoption of new content, and with the Deal Desk on turning approved terms into customer-ready proposals. Other duties as assigned. Required Abilities and Skills: Storytelling craft: Strong narrative instincts; able to turn technical, financial, or operational detail into a clear, compelling story for a specific audience. Deck design and visual communication: Advanced proficiency in PowerPoint and/or Google Slides, with a strong eye for visual design, layout, and executive-level polish. Content coordination: Able to juggle multiple requests and stakeholders at once, prioritize under deadline pressure, and keep projects moving without dropping quality. Persona and industry fluency: Ability to quickly learn and speak to the priorities of different buyer personas and industry verticals, and to adjust tone and emphasis accordingly. Customer experience and marketing automation tools: Working knowledge of email automation and survey/feedback platforms, and comfort setting up and maintaining automated customer touchpoints. Deal Desk and financial terms fluency: Comfortable working with the Deal Desk to translate pricing, deal structures, and term sheets into clear, customer-ready language and visuals for proposals and presentations. Executive-level written and verbal communication: Excellent writing and editing skills, with the judgment to know what a leader needs to say and how to say it concisely and persuasively. Cross-functional collaboration: Works effectively with Marketing, Product Marketing, and Sales Enablement, and is comfortable taking direction from multiple GTM leaders. Open to a hybrid of working from home and in an office setting in the Denver Metro Area, Colorado. Education and Experience: 7+ years of experience in content marketing, sales enablement, product marketing, corporate communications, or a similar GTM-adjacent role. Demonstrated portfolio of decks, pitch materials, or sales content built for enterprise or complex B2B sales motions. Experience with marketing automation and/or customer experience platforms (e.g., HubSpot, Salesforce, Marketo, Qualtrics, Medallia, or similar). Experience supporting sales or GTM teams selling to multiple personas and/or industry verticals preferred. Background in energy, infrastructure, or technology-enabled services preferred. Bachelor's degree in Marketing, Communications, Business, or equivalent relevant experience. Physical Demands and Work Environment: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodation may be made to enable individuals with disabilities to perform the functions. While performing the duties of this position, the employee is regularly required to talk or hear. The employee frequently is required to use hands or fingers, handle or feel objects, tools, or controls. The employee is occasionally required to stand; walk; sit; reach with hands and arms. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this position include close vision, distance vision, and the ability to adjust focus. The noise level in the work environment is usually low to moderate. Travel: Estimated at 10-15% domestically, primarily to support executive presentations, customer meetings, and account team collaboration, and may be more as business needs require. The Perks! Annual bonus, subject to company and individual performance Equity plan participation Company-subsidized benefits: medical, dental, vision, life insurance Flexible Spending Accounts: healthcare and dependent care 6% 401(k) match with immediate vesting Flexible Time Off Expected annual salary: $120,000 - $140,000 (subject to adjustment for relevant experience, skills, geo location) The company is an Equal Opportunity Employer, drug-free workplace, and complies with ADA regulations as applicable. All duties and responsibilities are essential functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. The requirements listed in this document are the minimum levels of knowledge, skills, or abilities. Redaptive is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.",0,1791426546000,"2026-10-08 04:34:33","Posted Today","",true,120000,140000,"USD",{"jsonldValid":17,"jsonld":27},{"jobs":34},[35,54,76,91,103,116],{"id":36,"applyToken":37,"slug":38,"title":39,"companyname":40,"companylogo":41,"companyIndustry":42,"city":43,"country":44,"applicantCountries":45,"applicantStates":46,"remote":17,"employmentType":47,"department":20,"content_html":48,"content_text":49,"years":23,"createdAt":50,"updatedAtISO":51,"postedAtISO":26,"validThroughISO":27,"active":28,"hasSalary":17,"salaryMin":23,"salaryMax":23,"currency":52,"isPaid":17,"schema":53},"3974693835ae858b00e4003cdab85c1fea1a5943e697efdf53d12f0156cdd0f1","acf2d6e8eacface5cd43cdfeed4d9e40c1092de50c19161e830f3b0e5474260c","content-and-channel-manager-at-pfizer-e8208952a2","Content & Channel, Manager","Pfizer","https://cdn.jobboardwise.com/logo/pfizer.com","Pharmaceutical Manufacturing","AUS - NSW - Sydney","Australia",[],[],[19],"\u003Cp>\u003Cb>Role Summary\u003C/b>\u003C/p>\u003Ch3>The Content & Channel Manager is responsible for developing, coordinating, and executing omnichannel content strategies aligned with Pfizer’s brand, customer engagement goals, and go-to-market objectives. This role ensures content is tailored and optimized for various channels and customer segments to deliver a seamless, high-impact customer experience. The position works mostly closely with the Omnichannel Insights Lead, actively seeking and applying their guidance and consultation to ensure data -driven, insight-led content strategies. In collaboration with Marketers, the GTM (Go-to-Market) Excellence team, and other commercial functions, the role supports the development of a holistic omnichannel strategy (integrated channel planning) and provides personalized guidance on local execution. The position also focuses on building internal capabilities, fostering best practices in content and channel orchestration, and promoting a consistent “One Pfizer” approach across markets.\u003C/h3>\u003Ch2>\u003Cb> \u003C/b>\u003C/h2>\u003Cp>\u003Cb>Key Responsibilities\u003C/b>\u003C/p>\u003Cp>\u003Cb>1. Contents Planning & Advisory\u003C/b>\u003C/p>\u003Cul>\u003Cli>Partner with Marketers, GTM Excellence, and other commercial roles to develop integrated, market-specific omnichannel strategic plans.\u003C/li>\u003Cli>Translate omnichannel strategies and tactics into actionable content plans.\u003C/li>\u003Cli>Provide guidance on orchestrating channel usage by customer type to enhance experience and engagement.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>2. Content Development & Deployment\u003C/b>\u003C/p>\u003Cul>\u003Cli>Advise brand teams and content creators on designing, producing, and delivering content optimized for different channels and customer segments.\u003C/li>\u003Cli>Support & develop localization of global content and ensure it aligns with local needs and regulatory requirements.\u003C/li>\u003Cli>Manage timelines, reviews, and approvals to ensure high-quality, compliant content delivery.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>3. Channel Orchestration & Optimization\u003C/b>\u003C/p>\u003Cul>\u003Cli>Provide best practice guidance on channel mix, analytics utilization, and effective use of SEO/SEM strategies or PfizerPRO.\u003C/li>\u003Cli>Monitor performance and customer journeys to identify gaps, content opportunities, and areas for improvement.\u003C/li>\u003Cli>Introduce marketers on A/B testing, enabling rapid iteration and customer feedback-based optimization.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>4. Capability Building & Best Practice Sharing\u003C/b>\u003C/p>\u003Cul>\u003Cli>Build omnichannel content creation capabilities across marketing teams.\u003C/li>\u003Cli>Support the development and dissemination of omnichannel (integrated channel planning) best practices and frameworks in collaboration with global and regional teams with guidance of omnichannel Insights Lead.\u003C/li>\u003Cli>Audit content proposals and provide recommendations to ensure alignment with omnichannel strategy.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>5. Cross-Functional Collaboration\u003C/b>\u003C/p>\u003Cul>\u003Cli>Align with internal stakeholders across marketing, digital, medical, legal, compliance, and external agencies (e.g., CoLab) to support seamless content execution.\u003C/li>\u003Cli>Act as a trusted advisor to local markets, providing hands-on support for integrated execution tailored to customer needs.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>6. Compliance & Governance\u003C/b>\u003C/p>\u003Cul>\u003Cli>Ensure all content complies with internal policies, industry standards, and legal regulations (e.g., e-permission, industry code of conduct)\u003C/li>\u003Cli>Manage operations related to omnichannel deployments, including customer data permissions and platform compliance.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>7. Mindset & Innovation\u003C/b>\u003C/p>\u003Cul>\u003Cli>Thrive in complex, fast-paced environments by showing agility, ownership, and initiative.\u003C/li>\u003Cli>Proactively bring new ideas and marketing innovations to improve content strategy and customer engagement effectiveness.\u003C/li>\u003C/ul>\u003Cp>\u003Cb>QUALIFICATIONS\u003C/b> \u003C/p>\u003Cul>\u003Cli>Bachelor’s degree or higher\u003C/li>\u003Cli>Strong skills in design thinking, planning, and project management\u003C/li>\u003Cli>Strong strategic thinking and analytical capabilities\u003C/li>\u003Cli>Effective facilitation and stakeholder management skills (Experience working in Agile / SCRUM methodology is preferred)\u003C/li>\u003Cli>Highly detail-oriented with strong organizational skills to effectively manage multiple tasks and meet deadlines\u003C/li>\u003Cli>Eagerness to learn and grow in the omnichannel marketing landscape\u003C/li>\u003Cli>Ability to support communication initiatives, foster a growth mindset, and contribute to marketing team transformation and innovation with change management\u003C/li>\u003Cli>Strong team player with excellent communication and interpersonal skills (Experience working in managing complex, cross-functional projects and agency relationships is preferred)\u003C/li>\u003Cli>Familiarity with tools such as Adobe Analytics or Tableau is a plus, but not required.\u003C/li>\u003Cli>Tech-savvy, with hands-on experience using various digital tools, including Marketo and the Adobe Suite.\u003C/li>\u003Cli>High level of integrity with sound decision-making and strong ethical standards.\u003C/li>\u003Cli>Fluency in English \u003C/li>\u003C/ul> \u003Cbr>Work Location Assignment: Hybrid\u003Cbr>\u003Cp>\u003Cb>At Pfizer we care about our colleagues’ wellbeing and offer a range of great benefits for them, including:\u003C/b>\u003C/p>\u003Cul>\u003Cli>\u003Cp>Paid parental leave\u003C/p>\u003C/li>\u003Cli>\u003Cp>Access to Health & Wellness apps\u003C/p>\u003C/li>\u003Cli>\u003Cp>Career Growth Experiences program\u003C/p>\u003C/li>\u003Cli>\u003Cp>Recognition & rewards program\u003C/p>\u003C/li>\u003Cli>\u003Cp>Paid volunteer days\u003C/p>\u003C/li>\u003Cli>\u003Cp>Life Insurance Benefits\u003C/p>\u003C/li>\u003Cli>\u003Cp>Pfizer Learning Academy access to top content providers\u003C/p>\u003C/li>\u003Cli>\u003Cp>Access to flu vaccines & skin checks\u003C/p>\u003C/li>\u003Cli>\u003Cp>Options to purchase additional leave\u003C/p>\u003C/li>\u003Cli>\u003Cp>Salary packaging & novated lease options\u003C/p>\u003C/li>\u003C/ul>\u003Cp>*Benefits listed may vary depending on your position and location and may be subject to change.\u003C/p>\u003Cp>Pfizer Australia and New Zealand’s diverse workforce represents the patients we serve and the communities in which we operate. With a focus on Diversity, Equity & Inclusion (DE&I), Pfizer ANZ ensures our people are heard and cared for. We offer engagement opportunities in both Colleagues Resource Groups (CRGs) and workstreams across: Culture and Tradition, Reconciliation @ Pfizer (RAP), Gender Equity (GEN), Disability and through the Out Pfizer Employee Network (OPEN) for our LGBT + colleagues and allies.\u003C/p>\u003Cp>If you require reasonable adjustment during your application, please reach out to the Talent Acquisition Manager.\u003C/p>\u003Cbr>\u003Cp>To learn more about acceptable and prohibited uses of AI during the recruitment process, please review our candidate AI-use guidelines available on Pfizer Careers.\u003C/p>Marketing and Market Research\u003Cbr>","Role Summary The Content & Channel Manager is responsible for developing, coordinating, and executing omnichannel content strategies aligned with Pfizer’s brand, customer engagement goals, and go-to-market objectives. This role ensures content is tailored and optimized for various channels and customer segments to deliver a seamless, high-impact customer experience. The position works mostly closely with the Omnichannel Insights Lead, actively seeking and applying their guidance and consultation to ensure data -driven, insight-led content strategies. In collaboration with Marketers, the GTM (Go-to-Market) Excellence team, and other commercial functions, the role supports the development of a holistic omnichannel strategy (integrated channel planning) and provides personalized guidance on local execution. The position also focuses on building internal capabilities, fostering best practices in content and channel orchestration, and promoting a consistent “One Pfizer” approach across markets. Key Responsibilities 1. Contents Planning & Advisory Partner with Marketers, GTM Excellence, and other commercial roles to develop integrated, market-specific omnichannel strategic plans. Translate omnichannel strategies and tactics into actionable content plans. Provide guidance on orchestrating channel usage by customer type to enhance experience and engagement. 2. Content Development & Deployment Advise brand teams and content creators on designing, producing, and delivering content optimized for different channels and customer segments. Support & develop localization of global content and ensure it aligns with local needs and regulatory requirements. Manage timelines, reviews, and approvals to ensure high-quality, compliant content delivery. 3. Channel Orchestration & Optimization Provide best practice guidance on channel mix, analytics utilization, and effective use of SEO/SEM strategies or PfizerPRO. Monitor performance and customer journeys to identify gaps, content opportunities, and areas for improvement. Introduce marketers on A/B testing, enabling rapid iteration and customer feedback-based optimization. 4. Capability Building & Best Practice Sharing Build omnichannel content creation capabilities across marketing teams. Support the development and dissemination of omnichannel (integrated channel planning) best practices and frameworks in collaboration with global and regional teams with guidance of omnichannel Insights Lead. Audit content proposals and provide recommendations to ensure alignment with omnichannel strategy. 5. Cross-Functional Collaboration Align with internal stakeholders across marketing, digital, medical, legal, compliance, and external agencies (e.g., CoLab) to support seamless content execution. Act as a trusted advisor to local markets, providing hands-on support for integrated execution tailored to customer needs. 6. Compliance & Governance Ensure all content complies with internal policies, industry standards, and legal regulations (e.g., e-permission, industry code of conduct) Manage operations related to omnichannel deployments, including customer data permissions and platform compliance. 7. Mindset & Innovation Thrive in complex, fast-paced environments by showing agility, ownership, and initiative. Proactively bring new ideas and marketing innovations to improve content strategy and customer engagement effectiveness. QUALIFICATIONS Bachelor’s degree or higher Strong skills in design thinking, planning, and project management Strong strategic thinking and analytical capabilities Effective facilitation and stakeholder management skills (Experience working in Agile / SCRUM methodology is preferred) Highly detail-oriented with strong organizational skills to effectively manage multiple tasks and meet deadlines Eagerness to learn and grow in the omnichannel marketing landscape Ability to support communication initiatives, foster a growth mindset, and contribute to marketing team transformation and innovation with change management Strong team player with excellent communication and interpersonal skills (Experience working in managing complex, cross-functional projects and agency relationships is preferred) Familiarity with tools such as Adobe Analytics or Tableau is a plus, but not required. Tech-savvy, with hands-on experience using various digital tools, including Marketo and the Adobe Suite. High level of integrity with sound decision-making and strong ethical standards. Fluency in English Work Location Assignment: Hybrid At Pfizer we care about our colleagues’ wellbeing and offer a range of great benefits for them, including: Paid parental leave Access to Health & Wellness apps Career Growth Experiences program Recognition & rewards program Paid volunteer days Life Insurance Benefits Pfizer Learning Academy access to top content providers Access to flu vaccines & skin checks Options to purchase additional leave Salary packaging & novated lease options *Benefits listed may vary depending on your position and location and may be subject to change. Pfizer Australia and New Zealand’s diverse workforce represents the patients we serve and the communities in which we operate. With a focus on Diversity, Equity & Inclusion (DE&I), Pfizer ANZ ensures our people are heard and cared for. We offer engagement opportunities in both Colleagues Resource Groups (CRGs) and workstreams across: Culture and Tradition, Reconciliation @ Pfizer (RAP), Gender Equity (GEN), Disability and through the Out Pfizer Employee Network (OPEN) for our LGBT + colleagues and allies. If you require reasonable adjustment during your application, please reach out to the Talent Acquisition Manager. To learn more about acceptable and prohibited uses of AI during the recruitment process, please review our candidate AI-use guidelines available on Pfizer Careers. Marketing and Market Research",1791329994000,"2026-10-07 22:45:55","AUD",{"jsonldValid":17,"jsonld":27},{"id":55,"applyToken":56,"slug":57,"title":58,"companyname":59,"companylogo":60,"companyTagline":61,"companyIndustry":62,"city":63,"country":64,"applicantCountries":65,"applicantStates":66,"remote":17,"employmentType":67,"department":20,"content_html":68,"content_text":69,"years":23,"createdAt":70,"updatedAtISO":71,"postedAtISO":72,"validThroughISO":27,"active":28,"hasSalary":28,"salaryMin":73,"salaryMax":74,"currency":31,"isPaid":17,"schema":75},"8937ccd4634181eae0b3d5a581d9435954423425def59acbd1d73ee3a926ba47","413cbedf66e0fd98727ac0983e17b795dda343f554fe5206b52e467330fc3bf5","growth-marketing-strategy-and-planning-manager-at-fivetran-813564a7b3","Growth Marketing Strategy & Planning Manager","Fivetran","https://cdn.jobboardwise.com/logo/bit.ly","Fivetran is the automated data movement platform that extracts, loads and transforms the world's data.","Software Development","USA - New York","Usa - New York",[],[],[19],"\u003Cp>From Fivetran’s founding until now, our mission has remained the same: to make access to data as simple and reliable as electricity. With Fivetran, customer data arrives in their warehouses, canonical and ready to query, with no engineering or maintenance required. We’re proud that more organizations continue to leverage our technology every day to become truly data-driven.\u003C/p>\u003Cp>\u003Cstrong>About Us\u003C/strong>\u003C/p>\n\u003Cp>Fivetran and dbt Labs are bringing together two industry-leading companies with a shared mission: helping organizations unlock the full value of their data. Together, we’re delivering the data infrastructure layer that helps organizations move, transform, and trust their data — from the moment data moves, through every transformation, to the context teams and AI systems rely on. Fivetran helps organizations automate data movement across the systems, clouds, engines, and tools they rely on. dbt Labs pioneered analytics engineering, helping teams transform data into reliable, governed insights. Together, we support thousands of organizations as they build a trusted foundation for analytics, AI, and better business decisions.\u003Cbr>\u003Cbr>As we bring our teams and technology together, we’re building on the strengths of both companies while continuing to deliver the products and experiences our customers know and trust. It’s an exciting time to join us: we’re creating a company with the scale, talent, and technology to help more organizations put their data to work with greater speed, confidence, and impact. During this transition period, you may see references to both Fivetran and dbt Labs throughout our recruiting process as we integrate our teams, systems, and career sites.\u003C/p>\n\u003Cp>\u003Cstrong>About the Role\u003C/strong>\u003C/p>\n\u003Cp>The Growth Marketing Strategy and Planning Manager sits at the intersection of B2B marketing strategy and performance analytics. You sit within GTM Strategy & Planning and act as the right hand to the VP of Growth - helping the team decide where to spend their next dollar, setting marketing-level targets in partnership with Finance, and making recommendations of how to maximize the revenue yield from demand. \u003C/p>\n\u003Cp>The marketing team you’ll be supporting owns the digital/technical marketing channels that are heavily reliant on data-driven decisions and insights. The team’s outcomes support both the sales-led business and our PLG motion, and we make decisions around lead routing between the two businesses so that we maximize revenue yield. \u003C/p>\n\u003Cp>This is a high visibility role with direct exposure to marketing leadership. We're looking for someone who brings structure to ambiguity, has the business judgment to challenge assumptions, and can move fast without sacrificing rigor. You translate performance data into investment decisions and defend those decisions to senior stakeholders.\u003C/p>\n\u003Cp>This is a full-time position based out of our Oakland, Denver, Austin, or New York City offices. Our hybrid work model offers a blend of remote flexibility and in-person collaboration, including one to two days in the office each week to connect and build as a team. \u003Cstrong>\u003Cbr>\u003C/strong>\u003C/p>\n\u003Cp>\u003Cstrong>What You’ll Do\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>\u003Cstrong>Target Setting and Impact Measurement\u003C/strong>\n\n\u003C/li>\n\u003Cli>\u003Cstrong>Executive reporting & Cross-functional Alignment\u003C/strong>\n\n\u003C/li>\n\u003Cli>\u003Cstrong>Commercial Pipeline model\u003C/strong>\n\n\u003C/li>\n\u003Cli>\u003Cstrong>Experimentation and Optimization\u003C/strong>\n\n\u003C/li>\n\u003Cli>\u003Cstrong>Capacity & headcount planning\u003C/strong>\n\n\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Skills We’re Looking For\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>4 to 7 years of experience in marketing analytics, GTM/marketing strategy, revenue operations analytics, FP&A or business intelligence within a B2B SaaS environment\u003C/li>\n\u003Cli>Strong planning and financial-modeling skills: comfortable building target, budget, and pipeline-coverage models from ambiguous inputs\u003C/li>\n\u003Cli>Ability to independently structure ambiguous problems, move quickly, and drive them to clear, actionable recommendations\u003C/li>\n\u003Cli>Clear point of view and the confidence to challenge assumptions and bring data-backed perspectives to senior stakeholders, including a VP\u003C/li>\n\u003Cli>Comfort operating in a fast-changing environment where definitions, targets, and operating models are still evolving, and the ability to balance speed with rigor\u003C/li>\n\u003Cli>Understanding of B2B SaaS performance metrics: pipeline, ACV, conversion rates, velocity, marketing-sourced vs. influenced pipeline, and attribution concepts\u003C/li>\n\u003Cli>Comfortable with SQL, Excel/google sheets and BI/visualization tools like Looker to move quickly through data \u003C/li>\n\u003Cli>Working knowledge of Salesforce (reports, dashboards, opportunity data), marketing automation platforms (Marketo preferred), and ad platforms (Demandbase, Google Ads, LinkedIn Ads, chatgpt Ads, etc)\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Bonus Skills​\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Python or R proficiency for statistical analysis, automation, or building lightweight models\u003C/li>\n\u003Cli>Experience with multi-touch attribution platforms (Bizible/Marketo)\u003C/li>\n\u003Cli>Exposure to experiment design, significance testing, or applied statistics in a marketing context\u003C/li>\n\u003Cli>Experience with predictive modeling: LTV estimation, propensity scoring, or cohort analysis applied to marketing audiences\u003C/li>\n\u003Cli>Familiarity with the modern data stack (Fivetran, dbt, Snowflake, Looker)\u003C/li>\n\u003Cli>Background in data infrastructure, developer tools, or analytics software industries\u003C/li>\n\u003C/ul>\n\u003Cp>#LI-HYBRID \u003Cspan>#LI-MM1\u003C/span>\u003C/p>\u003Cp>The compensation range displayed on this job posting reflects the minimum and maximum target for new hire compensation for the target position and level, and may include sales incentives or target bonuses depending on the role.  Our compensation ranges are determined by role, level, and location. Our job titles may span more than one career level. Within the range, individual compensation is determined by additional factors, including job-related skills, experience, relevant education or training, business need, market demands. The compensation range is subject to change and may be modified in the future. Your recruiter can share more about the specific compensation range for your location during the hiring process.\u003C/p>\u003Cp>New York Pay Range\u003C/p>\u003Cp>$150,573—$188,216 USD\u003C/p>\n\u003Cp>\u003Cstrong>Perks and Benefits\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>100% employer-paid medical insurance\u003Cstrong>*\u003C/strong>\u003C/li>\n\u003Cli>Generous paid time away from work, including paid vacation or flexible/unlimited vacation depending on role and country, plus paid sick time, inclusive parental leave, paid holidays, including a year-end Global Week of Rest, and volunteer days off.\u003C/li>\n\u003Cli>RSU stock grants*\u003C/li>\n\u003Cli>Professional development and training opportunities\u003C/li>\n\u003Cli>Company virtual happy hours, free food, and fun team-building activities\u003C/li>\n\u003Cli>Monthly cell phone stipend\u003C/li>\n\u003Cli>Access to an innovative mental health support platform that offers personalized care and resources in areas such as: therapy, coaching, and self-guided mindfulness exercises for all covered employees and their covered dependents.\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cem>\u003Cstrong>*\u003C/strong>May vary by country and worker type - please reach out to your recruiter for more information\u003C/em>\u003C/p>\n\u003Cp>\u003Cem>Click here to learn more about Fivetran's Benefits by Region.\u003C/em>\u003C/p>\n\u003Chr>\n\u003Cp>We’re honored to be valued at over $5.6 billion, but more importantly, we’re proud of our core values of Get Stuck In, Do the Right Thing, and One Team, One Dream. Read about us in Forbes.     \u003C/p>\n\u003Cp>Fivetran brings together high-quality talent across the globe to make data access as easy and reliable as electricity for our customers. We value and recognize that our customers benefit from having innovative teams made of people from many backgrounds, experiences, and identities. Fivetran promotes diversity, equity, inclusion & belonging through attracting, recruiting, developing, and retaining a diverse workforce, not only because it is the right thing to do, but because it helps us build a world-class company to better serve our customers, our people and our communities.\u003C/p>\n\u003Cp>To learn more about Fivetran’s culture and what it’s like to be part of the team, click here and enjoy our video.\u003C/p>\n\u003Cp>To learn more about our candidate privacy policy, you can read our statement here.\u003C/p>\n\u003Chr>\n\u003Cp>\u003Cem>We are committed to ensuring that all candidates have an equal opportunity to participate in our interview process. If you require accommodations at any stage of the process due to a disability, medical condition, or any other circumstance, please don't hesitate to submit your request by filling out this form. We will work with you to provide reasonable accommodations to facilitate your participation and ensure a fair and accessible interview experience. Your request and any information provided will be kept confidential and will not impact your candidacy. We look forward to hearing from you and accommodating your needs to the best of our ability.\u003C/em>\u003C/p>","From Fivetran’s founding until now, our mission has remained the same: to make access to data as simple and reliable as electricity. With Fivetran, customer data arrives in their warehouses, canonical and ready to query, with no engineering or maintenance required. We’re proud that more organizations continue to leverage our technology every day to become truly data-driven. About Us Fivetran and dbt Labs are bringing together two industry-leading companies with a shared mission: helping organizations unlock the full value of their data. Together, we’re delivering the data infrastructure layer that helps organizations move, transform, and trust their data — from the moment data moves, through every transformation, to the context teams and AI systems rely on. Fivetran helps organizations automate data movement across the systems, clouds, engines, and tools they rely on. dbt Labs pioneered analytics engineering, helping teams transform data into reliable, governed insights. Together, we support thousands of organizations as they build a trusted foundation for analytics, AI, and better business decisions. As we bring our teams and technology together, we’re building on the strengths of both companies while continuing to deliver the products and experiences our customers know and trust. It’s an exciting time to join us: we’re creating a company with the scale, talent, and technology to help more organizations put their data to work with greater speed, confidence, and impact. During this transition period, you may see references to both Fivetran and dbt Labs throughout our recruiting process as we integrate our teams, systems, and career sites. About the Role The Growth Marketing Strategy and Planning Manager sits at the intersection of B2B marketing strategy and performance analytics. You sit within GTM Strategy & Planning and act as the right hand to the VP of Growth - helping the team decide where to spend their next dollar, setting marketing-level targets in partnership with Finance, and making recommendations of how to maximize the revenue yield from demand. The marketing team you’ll be supporting owns the digital/technical marketing channels that are heavily reliant on data-driven decisions and insights. The team’s outcomes support both the sales-led business and our PLG motion, and we make decisions around lead routing between the two businesses so that we maximize revenue yield. This is a high visibility role with direct exposure to marketing leadership. We're looking for someone who brings structure to ambiguity, has the business judgment to challenge assumptions, and can move fast without sacrificing rigor. You translate performance data into investment decisions and defend those decisions to senior stakeholders. This is a full-time position based out of our Oakland, Denver, Austin, or New York City offices. Our hybrid work model offers a blend of remote flexibility and in-person collaboration, including one to two days in the office each week to connect and build as a team. What You’ll Do Target Setting and Impact Measurement Executive reporting & Cross-functional Alignment Commercial Pipeline model Experimentation and Optimization Capacity & headcount planning Skills We’re Looking For 4 to 7 years of experience in marketing analytics, GTM/marketing strategy, revenue operations analytics, FP&A or business intelligence within a B2B SaaS environment Strong planning and financial-modeling skills: comfortable building target, budget, and pipeline-coverage models from ambiguous inputs Ability to independently structure ambiguous problems, move quickly, and drive them to clear, actionable recommendations Clear point of view and the confidence to challenge assumptions and bring data-backed perspectives to senior stakeholders, including a VP Comfort operating in a fast-changing environment where definitions, targets, and operating models are still evolving, and the ability to balance speed with rigor Understanding of B2B SaaS performance metrics: pipeline, ACV, conversion rates, velocity, marketing-sourced vs. influenced pipeline, and attribution concepts Comfortable with SQL, Excel/google sheets and BI/visualization tools like Looker to move quickly through data Working knowledge of Salesforce (reports, dashboards, opportunity data), marketing automation platforms (Marketo preferred), and ad platforms (Demandbase, Google Ads, LinkedIn Ads, chatgpt Ads, etc) Bonus Skills​ Python or R proficiency for statistical analysis, automation, or building lightweight models Experience with multi-touch attribution platforms (Bizible/Marketo) Exposure to experiment design, significance testing, or applied statistics in a marketing context Experience with predictive modeling: LTV estimation, propensity scoring, or cohort analysis applied to marketing audiences Familiarity with the modern data stack (Fivetran, dbt, Snowflake, Looker) Background in data infrastructure, developer tools, or analytics software industries #LI-HYBRID #LI-MM1 The compensation range displayed on this job posting reflects the minimum and maximum target for new hire compensation for the target position and level, and may include sales incentives or target bonuses depending on the role. Our compensation ranges are determined by role, level, and location. Our job titles may span more than one career level. Within the range, individual compensation is determined by additional factors, including job-related skills, experience, relevant education or training, business need, market demands. The compensation range is subject to change and may be modified in the future. Your recruiter can share more about the specific compensation range for your location during the hiring process. New York Pay Range $150,573—$188,216 USD Perks and Benefits 100% employer-paid medical insurance * Generous paid time away from work, including paid vacation or flexible/unlimited vacation depending on role and country, plus paid sick time, inclusive parental leave, paid holidays, including a year-end Global Week of Rest, and volunteer days off. RSU stock grants* Professional development and training opportunities Company virtual happy hours, free food, and fun team-building activities Monthly cell phone stipend Access to an innovative mental health support platform that offers personalized care and resources in areas such as: therapy, coaching, and self-guided mindfulness exercises for all covered employees and their covered dependents. * May vary by country and worker type - please reach out to your recruiter for more information Click here to learn more about Fivetran's Benefits by Region. We’re honored to be valued at over $5.6 billion, but more importantly, we’re proud of our core values of Get Stuck In, Do the Right Thing, and One Team, One Dream. Read about us in Forbes. Fivetran brings together high-quality talent across the globe to make data access as easy and reliable as electricity for our customers. We value and recognize that our customers benefit from having innovative teams made of people from many backgrounds, experiences, and identities. Fivetran promotes diversity, equity, inclusion & belonging through attracting, recruiting, developing, and retaining a diverse workforce, not only because it is the right thing to do, but because it helps us build a world-class company to better serve our customers, our people and our communities. To learn more about Fivetran’s culture and what it’s like to be part of the team, click here and enjoy our video. To learn more about our candidate privacy policy, you can read our statement here. We are committed to ensuring that all candidates have an equal opportunity to participate in our interview process. If you require accommodations at any stage of the process due to a disability, medical condition, or any other circumstance, please don't hesitate to submit your request by filling out this form. We will work with you to provide reasonable accommodations to facilitate your participation and ensure a fair and accessible interview experience. Your request and any information provided will be kept confidential and will not impact your candidacy. We look forward to hearing from you and accommodating your needs to the best of our ability.",1791307055000,"2026-10-06 19:20:14","2026-10-06T12:07:45-04:00",150573,188216,{"jsonldValid":17,"jsonld":27},{"id":77,"applyToken":78,"slug":79,"title":58,"companyname":59,"companylogo":60,"companyTagline":61,"companyIndustry":62,"city":80,"country":14,"applicantCountries":81,"applicantStates":82,"remote":17,"employmentType":83,"department":20,"content_html":84,"content_text":85,"years":23,"createdAt":70,"updatedAtISO":86,"postedAtISO":87,"validThroughISO":27,"active":28,"hasSalary":28,"salaryMin":88,"salaryMax":89,"currency":31,"isPaid":17,"schema":90},"d13e3396e8a11bdaa5fe56f56d83cbbde8702c4541df95f2a77a04b60798fe25","8e5acec89c2abba3ee9aba557d360fe8b6e215352a9d821c488e752c1c1e35db","growth-marketing-strategy-and-planning-manager-at-fivetran-a8c46cfd57","Denver",[],[],[19],"\u003Cp>From Fivetran’s founding until now, our mission has remained the same: to make access to data as simple and reliable as electricity. With Fivetran, customer data arrives in their warehouses, canonical and ready to query, with no engineering or maintenance required. We’re proud that more organizations continue to leverage our technology every day to become truly data-driven.\u003C/p>\u003Cp>\u003Cstrong>About Us\u003C/strong>\u003C/p>\n\u003Cp>Fivetran and dbt Labs are bringing together two industry-leading companies with a shared mission: helping organizations unlock the full value of their data. Together, we’re delivering the data infrastructure layer that helps organizations move, transform, and trust their data — from the moment data moves, through every transformation, to the context teams and AI systems rely on. Fivetran helps organizations automate data movement across the systems, clouds, engines, and tools they rely on. dbt Labs pioneered analytics engineering, helping teams transform data into reliable, governed insights. Together, we support thousands of organizations as they build a trusted foundation for analytics, AI, and better business decisions.\u003Cbr>\u003Cbr>As we bring our teams and technology together, we’re building on the strengths of both companies while continuing to deliver the products and experiences our customers know and trust. It’s an exciting time to join us: we’re creating a company with the scale, talent, and technology to help more organizations put their data to work with greater speed, confidence, and impact. During this transition period, you may see references to both Fivetran and dbt Labs throughout our recruiting process as we integrate our teams, systems, and career sites.\u003C/p>\n\u003Cp>\u003Cstrong>About the Role\u003C/strong>\u003C/p>\n\u003Cp>The Growth Marketing Strategy and Planning Manager sits at the intersection of B2B marketing strategy and performance analytics. You sit within GTM Strategy & Planning and act as the right hand to the VP of Growth - helping the team decide where to spend their next dollar, setting marketing-level targets in partnership with Finance, and making recommendations of how to maximize the revenue yield from demand. \u003C/p>\n\u003Cp>The marketing team you’ll be supporting owns the digital/technical marketing channels that are heavily reliant on data-driven decisions and insights. The team’s outcomes support both the sales-led business and our PLG motion, and we make decisions around lead routing between the two businesses so that we maximize revenue yield. \u003C/p>\n\u003Cp>This is a high visibility role with direct exposure to marketing leadership. We're looking for someone who brings structure to ambiguity, has the business judgment to challenge assumptions, and can move fast without sacrificing rigor. You translate performance data into investment decisions and defend those decisions to senior stakeholders.\u003C/p>\n\u003Cp>This is a full-time position based out of our Oakland, Denver, Austin, or New York City offices. Our hybrid work model offers a blend of remote flexibility and in-person collaboration, including one to two days in the office each week to connect and build as a team. \u003Cstrong>\u003Cbr>\u003C/strong>\u003C/p>\n\u003Cp>\u003Cstrong>What You’ll Do\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>\u003Cstrong>Target Setting and Impact Measurement\u003C/strong>\n\n\u003C/li>\n\u003Cli>\u003Cstrong>Executive reporting & Cross-functional Alignment\u003C/strong>\n\n\u003C/li>\n\u003Cli>\u003Cstrong>Commercial Pipeline model\u003C/strong>\n\n\u003C/li>\n\u003Cli>\u003Cstrong>Experimentation and Optimization\u003C/strong>\n\n\u003C/li>\n\u003Cli>\u003Cstrong>Capacity & headcount planning\u003C/strong>\n\n\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Skills We’re Looking For\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>4 to 7 years of experience in marketing analytics, GTM/marketing strategy, revenue operations analytics, FP&A or business intelligence within a B2B SaaS environment\u003C/li>\n\u003Cli>Strong planning and financial-modeling skills: comfortable building target, budget, and pipeline-coverage models from ambiguous inputs\u003C/li>\n\u003Cli>Ability to independently structure ambiguous problems, move quickly, and drive them to clear, actionable recommendations\u003C/li>\n\u003Cli>Clear point of view and the confidence to challenge assumptions and bring data-backed perspectives to senior stakeholders, including a VP\u003C/li>\n\u003Cli>Comfort operating in a fast-changing environment where definitions, targets, and operating models are still evolving, and the ability to balance speed with rigor\u003C/li>\n\u003Cli>Understanding of B2B SaaS performance metrics: pipeline, ACV, conversion rates, velocity, marketing-sourced vs. influenced pipeline, and attribution concepts\u003C/li>\n\u003Cli>Comfortable with SQL, Excel/google sheets and BI/visualization tools like Looker to move quickly through data \u003C/li>\n\u003Cli>Working knowledge of Salesforce (reports, dashboards, opportunity data), marketing automation platforms (Marketo preferred), and ad platforms (Demandbase, Google Ads, LinkedIn Ads, chatgpt Ads, etc)\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Bonus Skills​\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Python or R proficiency for statistical analysis, automation, or building lightweight models\u003C/li>\n\u003Cli>Experience with multi-touch attribution platforms (Bizible/Marketo)\u003C/li>\n\u003Cli>Exposure to experiment design, significance testing, or applied statistics in a marketing context\u003C/li>\n\u003Cli>Experience with predictive modeling: LTV estimation, propensity scoring, or cohort analysis applied to marketing audiences\u003C/li>\n\u003Cli>Familiarity with the modern data stack (Fivetran, dbt, Snowflake, Looker)\u003C/li>\n\u003Cli>Background in data infrastructure, developer tools, or analytics software industries\u003C/li>\n\u003C/ul>\n\u003Cp>#LI-HYBRID \u003Cspan>#LI-MM1\u003C/span>\u003C/p>\u003Cp>The compensation range displayed on this job posting reflects the minimum and maximum target for new hire compensation for the target position and level, and may include sales incentives or target bonuses depending on the role.  Our compensation ranges are determined by role, level, and location. Our job titles may span more than one career level. Within the range, individual compensation is determined by additional factors, including job-related skills, experience, relevant education or training, business need, market demands. The compensation range is subject to change and may be modified in the future. Your recruiter can share more about the specific compensation range for your location during the hiring process.\u003C/p>\u003Cp>Denver Pay Range\u003C/p>\u003Cp>$141,162—$176,452.50 USD\u003C/p>\n\u003Cp>\u003Cstrong>Perks and Benefits\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>100% employer-paid medical insurance\u003Cstrong>*\u003C/strong>\u003C/li>\n\u003Cli>Generous paid time away from work, including paid vacation or flexible/unlimited vacation depending on role and country, plus paid sick time, inclusive parental leave, paid holidays, including a year-end Global Week of Rest, and volunteer days off.\u003C/li>\n\u003Cli>RSU stock grants*\u003C/li>\n\u003Cli>Professional development and training opportunities\u003C/li>\n\u003Cli>Company virtual happy hours, free food, and fun team-building activities\u003C/li>\n\u003Cli>Monthly cell phone stipend\u003C/li>\n\u003Cli>Access to an innovative mental health support platform that offers personalized care and resources in areas such as: therapy, coaching, and self-guided mindfulness exercises for all covered employees and their covered dependents.\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cem>\u003Cstrong>*\u003C/strong>May vary by country and worker type - please reach out to your recruiter for more information\u003C/em>\u003C/p>\n\u003Cp>\u003Cem>Click here to learn more about Fivetran's Benefits by Region.\u003C/em>\u003C/p>\n\u003Chr>\n\u003Cp>We’re honored to be valued at over $5.6 billion, but more importantly, we’re proud of our core values of Get Stuck In, Do the Right Thing, and One Team, One Dream. Read about us in Forbes.     \u003C/p>\n\u003Cp>Fivetran brings together high-quality talent across the globe to make data access as easy and reliable as electricity for our customers. We value and recognize that our customers benefit from having innovative teams made of people from many backgrounds, experiences, and identities. Fivetran promotes diversity, equity, inclusion & belonging through attracting, recruiting, developing, and retaining a diverse workforce, not only because it is the right thing to do, but because it helps us build a world-class company to better serve our customers, our people and our communities.\u003C/p>\n\u003Cp>To learn more about Fivetran’s culture and what it’s like to be part of the team, click here and enjoy our video.\u003C/p>\n\u003Cp>To learn more about our candidate privacy policy, you can read our statement here.\u003C/p>\n\u003Chr>\n\u003Cp>\u003Cem>We are committed to ensuring that all candidates have an equal opportunity to participate in our interview process. If you require accommodations at any stage of the process due to a disability, medical condition, or any other circumstance, please don't hesitate to submit your request by filling out this form. We will work with you to provide reasonable accommodations to facilitate your participation and ensure a fair and accessible interview experience. Your request and any information provided will be kept confidential and will not impact your candidacy. We look forward to hearing from you and accommodating your needs to the best of our ability.\u003C/em>\u003C/p>","From Fivetran’s founding until now, our mission has remained the same: to make access to data as simple and reliable as electricity. With Fivetran, customer data arrives in their warehouses, canonical and ready to query, with no engineering or maintenance required. We’re proud that more organizations continue to leverage our technology every day to become truly data-driven. About Us Fivetran and dbt Labs are bringing together two industry-leading companies with a shared mission: helping organizations unlock the full value of their data. Together, we’re delivering the data infrastructure layer that helps organizations move, transform, and trust their data — from the moment data moves, through every transformation, to the context teams and AI systems rely on. Fivetran helps organizations automate data movement across the systems, clouds, engines, and tools they rely on. dbt Labs pioneered analytics engineering, helping teams transform data into reliable, governed insights. Together, we support thousands of organizations as they build a trusted foundation for analytics, AI, and better business decisions. As we bring our teams and technology together, we’re building on the strengths of both companies while continuing to deliver the products and experiences our customers know and trust. It’s an exciting time to join us: we’re creating a company with the scale, talent, and technology to help more organizations put their data to work with greater speed, confidence, and impact. During this transition period, you may see references to both Fivetran and dbt Labs throughout our recruiting process as we integrate our teams, systems, and career sites. About the Role The Growth Marketing Strategy and Planning Manager sits at the intersection of B2B marketing strategy and performance analytics. You sit within GTM Strategy & Planning and act as the right hand to the VP of Growth - helping the team decide where to spend their next dollar, setting marketing-level targets in partnership with Finance, and making recommendations of how to maximize the revenue yield from demand. The marketing team you’ll be supporting owns the digital/technical marketing channels that are heavily reliant on data-driven decisions and insights. The team’s outcomes support both the sales-led business and our PLG motion, and we make decisions around lead routing between the two businesses so that we maximize revenue yield. This is a high visibility role with direct exposure to marketing leadership. We're looking for someone who brings structure to ambiguity, has the business judgment to challenge assumptions, and can move fast without sacrificing rigor. You translate performance data into investment decisions and defend those decisions to senior stakeholders. This is a full-time position based out of our Oakland, Denver, Austin, or New York City offices. Our hybrid work model offers a blend of remote flexibility and in-person collaboration, including one to two days in the office each week to connect and build as a team. What You’ll Do Target Setting and Impact Measurement Executive reporting & Cross-functional Alignment Commercial Pipeline model Experimentation and Optimization Capacity & headcount planning Skills We’re Looking For 4 to 7 years of experience in marketing analytics, GTM/marketing strategy, revenue operations analytics, FP&A or business intelligence within a B2B SaaS environment Strong planning and financial-modeling skills: comfortable building target, budget, and pipeline-coverage models from ambiguous inputs Ability to independently structure ambiguous problems, move quickly, and drive them to clear, actionable recommendations Clear point of view and the confidence to challenge assumptions and bring data-backed perspectives to senior stakeholders, including a VP Comfort operating in a fast-changing environment where definitions, targets, and operating models are still evolving, and the ability to balance speed with rigor Understanding of B2B SaaS performance metrics: pipeline, ACV, conversion rates, velocity, marketing-sourced vs. influenced pipeline, and attribution concepts Comfortable with SQL, Excel/google sheets and BI/visualization tools like Looker to move quickly through data Working knowledge of Salesforce (reports, dashboards, opportunity data), marketing automation platforms (Marketo preferred), and ad platforms (Demandbase, Google Ads, LinkedIn Ads, chatgpt Ads, etc) Bonus Skills​ Python or R proficiency for statistical analysis, automation, or building lightweight models Experience with multi-touch attribution platforms (Bizible/Marketo) Exposure to experiment design, significance testing, or applied statistics in a marketing context Experience with predictive modeling: LTV estimation, propensity scoring, or cohort analysis applied to marketing audiences Familiarity with the modern data stack (Fivetran, dbt, Snowflake, Looker) Background in data infrastructure, developer tools, or analytics software industries #LI-HYBRID #LI-MM1 The compensation range displayed on this job posting reflects the minimum and maximum target for new hire compensation for the target position and level, and may include sales incentives or target bonuses depending on the role. Our compensation ranges are determined by role, level, and location. Our job titles may span more than one career level. Within the range, individual compensation is determined by additional factors, including job-related skills, experience, relevant education or training, business need, market demands. The compensation range is subject to change and may be modified in the future. Your recruiter can share more about the specific compensation range for your location during the hiring process. Denver Pay Range $141,162—$176,452.50 USD Perks and Benefits 100% employer-paid medical insurance * Generous paid time away from work, including paid vacation or flexible/unlimited vacation depending on role and country, plus paid sick time, inclusive parental leave, paid holidays, including a year-end Global Week of Rest, and volunteer days off. RSU stock grants* Professional development and training opportunities Company virtual happy hours, free food, and fun team-building activities Monthly cell phone stipend Access to an innovative mental health support platform that offers personalized care and resources in areas such as: therapy, coaching, and self-guided mindfulness exercises for all covered employees and their covered dependents. * May vary by country and worker type - please reach out to your recruiter for more information Click here to learn more about Fivetran's Benefits by Region. We’re honored to be valued at over $5.6 billion, but more importantly, we’re proud of our core values of Get Stuck In, Do the Right Thing, and One Team, One Dream. Read about us in Forbes. Fivetran brings together high-quality talent across the globe to make data access as easy and reliable as electricity for our customers. We value and recognize that our customers benefit from having innovative teams made of people from many backgrounds, experiences, and identities. Fivetran promotes diversity, equity, inclusion & belonging through attracting, recruiting, developing, and retaining a diverse workforce, not only because it is the right thing to do, but because it helps us build a world-class company to better serve our customers, our people and our communities. To learn more about Fivetran’s culture and what it’s like to be part of the team, click here and enjoy our video. To learn more about our candidate privacy policy, you can read our statement here. We are committed to ensuring that all candidates have an equal opportunity to participate in our interview process. If you require accommodations at any stage of the process due to a disability, medical condition, or any other circumstance, please don't hesitate to submit your request by filling out this form. We will work with you to provide reasonable accommodations to facilitate your participation and ensure a fair and accessible interview experience. Your request and any information provided will be kept confidential and will not impact your candidacy. We look forward to hearing from you and accommodating your needs to the best of our ability.","2026-10-06 19:20:21","2026-10-06T12:07:40-04:00",141162,176452,{"jsonldValid":17,"jsonld":27},{"id":92,"applyToken":93,"slug":94,"title":58,"companyname":59,"companylogo":60,"companyTagline":61,"companyIndustry":62,"city":95,"country":14,"applicantCountries":96,"applicantStates":97,"remote":17,"employmentType":98,"department":20,"content_html":99,"content_text":100,"years":23,"createdAt":70,"updatedAtISO":86,"postedAtISO":101,"validThroughISO":27,"active":28,"hasSalary":28,"salaryMin":73,"salaryMax":74,"currency":31,"isPaid":17,"schema":102},"d8f2f149fa80e690fffb13cf0be88167b6a41808225e077f0ed3279a6c844fdc","d9f62fd1ae9639fffa6fa49c607f7de6c0aae20f184c9fff97c58c206b1fbf74","growth-marketing-strategy-and-planning-manager-at-fivetran-b05c2dcbd1","Oakland",[],[],[19],"\u003Cp>From Fivetran’s founding until now, our mission has remained the same: to make access to data as simple and reliable as electricity. With Fivetran, customer data arrives in their warehouses, canonical and ready to query, with no engineering or maintenance required. We’re proud that more organizations continue to leverage our technology every day to become truly data-driven.\u003C/p>\u003Cp>\u003Cstrong>About Us\u003C/strong>\u003C/p>\n\u003Cp>Fivetran and dbt Labs are bringing together two industry-leading companies with a shared mission: helping organizations unlock the full value of their data. Together, we’re delivering the data infrastructure layer that helps organizations move, transform, and trust their data — from the moment data moves, through every transformation, to the context teams and AI systems rely on. Fivetran helps organizations automate data movement across the systems, clouds, engines, and tools they rely on. dbt Labs pioneered analytics engineering, helping teams transform data into reliable, governed insights. Together, we support thousands of organizations as they build a trusted foundation for analytics, AI, and better business decisions.\u003Cbr>\u003Cbr>As we bring our teams and technology together, we’re building on the strengths of both companies while continuing to deliver the products and experiences our customers know and trust. It’s an exciting time to join us: we’re creating a company with the scale, talent, and technology to help more organizations put their data to work with greater speed, confidence, and impact. During this transition period, you may see references to both Fivetran and dbt Labs throughout our recruiting process as we integrate our teams, systems, and career sites.\u003C/p>\n\u003Cp>\u003Cstrong>About the Role\u003C/strong>\u003C/p>\n\u003Cp>The Growth Marketing Strategy and Planning Manager sits at the intersection of B2B marketing strategy and performance analytics. You sit within GTM Strategy & Planning and act as the right hand to the VP of Growth - helping the team decide where to spend their next dollar, setting marketing-level targets in partnership with Finance, and making recommendations of how to maximize the revenue yield from demand. \u003C/p>\n\u003Cp>The marketing team you’ll be supporting owns the digital/technical marketing channels that are heavily reliant on data-driven decisions and insights. The team’s outcomes support both the sales-led business and our PLG motion, and we make decisions around lead routing between the two businesses so that we maximize revenue yield. \u003C/p>\n\u003Cp>This is a high visibility role with direct exposure to marketing leadership. We're looking for someone who brings structure to ambiguity, has the business judgment to challenge assumptions, and can move fast without sacrificing rigor. You translate performance data into investment decisions and defend those decisions to senior stakeholders.\u003C/p>\n\u003Cp>This is a full-time position based out of our Oakland, Denver, Austin, or New York City offices. Our hybrid work model offers a blend of remote flexibility and in-person collaboration, including one to two days in the office each week to connect and build as a team. \u003Cstrong>\u003Cbr>\u003C/strong>\u003C/p>\n\u003Cp>\u003Cstrong>What You’ll Do\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>\u003Cstrong>Target Setting and Impact Measurement\u003C/strong>\n\n\u003C/li>\n\u003Cli>\u003Cstrong>Executive reporting & Cross-functional Alignment\u003C/strong>\n\n\u003C/li>\n\u003Cli>\u003Cstrong>Commercial Pipeline model\u003C/strong>\n\n\u003C/li>\n\u003Cli>\u003Cstrong>Experimentation and Optimization\u003C/strong>\n\n\u003C/li>\n\u003Cli>\u003Cstrong>Capacity & headcount planning\u003C/strong>\n\n\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Skills We’re Looking For\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>4 to 7 years of experience in marketing analytics, GTM/marketing strategy, revenue operations analytics, FP&A or business intelligence within a B2B SaaS environment\u003C/li>\n\u003Cli>Strong planning and financial-modeling skills: comfortable building target, budget, and pipeline-coverage models from ambiguous inputs\u003C/li>\n\u003Cli>Ability to independently structure ambiguous problems, move quickly, and drive them to clear, actionable recommendations\u003C/li>\n\u003Cli>Clear point of view and the confidence to challenge assumptions and bring data-backed perspectives to senior stakeholders, including a VP\u003C/li>\n\u003Cli>Comfort operating in a fast-changing environment where definitions, targets, and operating models are still evolving, and the ability to balance speed with rigor\u003C/li>\n\u003Cli>Understanding of B2B SaaS performance metrics: pipeline, ACV, conversion rates, velocity, marketing-sourced vs. influenced pipeline, and attribution concepts\u003C/li>\n\u003Cli>Comfortable with SQL, Excel/google sheets and BI/visualization tools like Looker to move quickly through data \u003C/li>\n\u003Cli>Working knowledge of Salesforce (reports, dashboards, opportunity data), marketing automation platforms (Marketo preferred), and ad platforms (Demandbase, Google Ads, LinkedIn Ads, chatgpt Ads, etc)\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Bonus Skills​\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Python or R proficiency for statistical analysis, automation, or building lightweight models\u003C/li>\n\u003Cli>Experience with multi-touch attribution platforms (Bizible/Marketo)\u003C/li>\n\u003Cli>Exposure to experiment design, significance testing, or applied statistics in a marketing context\u003C/li>\n\u003Cli>Experience with predictive modeling: LTV estimation, propensity scoring, or cohort analysis applied to marketing audiences\u003C/li>\n\u003Cli>Familiarity with the modern data stack (Fivetran, dbt, Snowflake, Looker)\u003C/li>\n\u003Cli>Background in data infrastructure, developer tools, or analytics software industries\u003C/li>\n\u003C/ul>\n\u003Cp>#LI-HYBRID \u003Cspan>#LI-MM1\u003C/span>\u003C/p>\u003Cp>The compensation range displayed on this job posting reflects the minimum and maximum target for new hire compensation for the target position and level, and may include sales incentives or target bonuses depending on the role.  Our compensation ranges are determined by role, level, and location. Our job titles may span more than one career level. Within the range, individual compensation is determined by additional factors, including job-related skills, experience, relevant education or training, business need, market demands. The compensation range is subject to change and may be modified in the future. Your recruiter can share more about the specific compensation range for your location during the hiring process.\u003C/p>\u003Cp>Oakland Pay Range\u003C/p>\u003Cp>$150,573—$188,216 USD\u003C/p>\n\u003Cp>\u003Cstrong>Perks and Benefits\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>100% employer-paid medical insurance\u003Cstrong>*\u003C/strong>\u003C/li>\n\u003Cli>Generous paid time away from work, including paid vacation or flexible/unlimited vacation depending on role and country, plus paid sick time, inclusive parental leave, paid holidays, including a year-end Global Week of Rest, and volunteer days off.\u003C/li>\n\u003Cli>RSU stock grants*\u003C/li>\n\u003Cli>Professional development and training opportunities\u003C/li>\n\u003Cli>Company virtual happy hours, free food, and fun team-building activities\u003C/li>\n\u003Cli>Monthly cell phone stipend\u003C/li>\n\u003Cli>Access to an innovative mental health support platform that offers personalized care and resources in areas such as: therapy, coaching, and self-guided mindfulness exercises for all covered employees and their covered dependents.\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cem>\u003Cstrong>*\u003C/strong>May vary by country and worker type - please reach out to your recruiter for more information\u003C/em>\u003C/p>\n\u003Cp>\u003Cem>Click here to learn more about Fivetran's Benefits by Region.\u003C/em>\u003C/p>\n\u003Chr>\n\u003Cp>We’re honored to be valued at over $5.6 billion, but more importantly, we’re proud of our core values of Get Stuck In, Do the Right Thing, and One Team, One Dream. Read about us in Forbes.     \u003C/p>\n\u003Cp>Fivetran brings together high-quality talent across the globe to make data access as easy and reliable as electricity for our customers. We value and recognize that our customers benefit from having innovative teams made of people from many backgrounds, experiences, and identities. Fivetran promotes diversity, equity, inclusion & belonging through attracting, recruiting, developing, and retaining a diverse workforce, not only because it is the right thing to do, but because it helps us build a world-class company to better serve our customers, our people and our communities.\u003C/p>\n\u003Cp>To learn more about Fivetran’s culture and what it’s like to be part of the team, click here and enjoy our video.\u003C/p>\n\u003Cp>To learn more about our candidate privacy policy, you can read our statement here.\u003C/p>\n\u003Chr>\n\u003Cp>\u003Cem>We are committed to ensuring that all candidates have an equal opportunity to participate in our interview process. If you require accommodations at any stage of the process due to a disability, medical condition, or any other circumstance, please don't hesitate to submit your request by filling out this form. We will work with you to provide reasonable accommodations to facilitate your participation and ensure a fair and accessible interview experience. Your request and any information provided will be kept confidential and will not impact your candidacy. We look forward to hearing from you and accommodating your needs to the best of our ability.\u003C/em>\u003C/p>","From Fivetran’s founding until now, our mission has remained the same: to make access to data as simple and reliable as electricity. With Fivetran, customer data arrives in their warehouses, canonical and ready to query, with no engineering or maintenance required. We’re proud that more organizations continue to leverage our technology every day to become truly data-driven. About Us Fivetran and dbt Labs are bringing together two industry-leading companies with a shared mission: helping organizations unlock the full value of their data. Together, we’re delivering the data infrastructure layer that helps organizations move, transform, and trust their data — from the moment data moves, through every transformation, to the context teams and AI systems rely on. Fivetran helps organizations automate data movement across the systems, clouds, engines, and tools they rely on. dbt Labs pioneered analytics engineering, helping teams transform data into reliable, governed insights. Together, we support thousands of organizations as they build a trusted foundation for analytics, AI, and better business decisions. As we bring our teams and technology together, we’re building on the strengths of both companies while continuing to deliver the products and experiences our customers know and trust. It’s an exciting time to join us: we’re creating a company with the scale, talent, and technology to help more organizations put their data to work with greater speed, confidence, and impact. During this transition period, you may see references to both Fivetran and dbt Labs throughout our recruiting process as we integrate our teams, systems, and career sites. About the Role The Growth Marketing Strategy and Planning Manager sits at the intersection of B2B marketing strategy and performance analytics. You sit within GTM Strategy & Planning and act as the right hand to the VP of Growth - helping the team decide where to spend their next dollar, setting marketing-level targets in partnership with Finance, and making recommendations of how to maximize the revenue yield from demand. The marketing team you’ll be supporting owns the digital/technical marketing channels that are heavily reliant on data-driven decisions and insights. The team’s outcomes support both the sales-led business and our PLG motion, and we make decisions around lead routing between the two businesses so that we maximize revenue yield. This is a high visibility role with direct exposure to marketing leadership. We're looking for someone who brings structure to ambiguity, has the business judgment to challenge assumptions, and can move fast without sacrificing rigor. You translate performance data into investment decisions and defend those decisions to senior stakeholders. This is a full-time position based out of our Oakland, Denver, Austin, or New York City offices. Our hybrid work model offers a blend of remote flexibility and in-person collaboration, including one to two days in the office each week to connect and build as a team. What You’ll Do Target Setting and Impact Measurement Executive reporting & Cross-functional Alignment Commercial Pipeline model Experimentation and Optimization Capacity & headcount planning Skills We’re Looking For 4 to 7 years of experience in marketing analytics, GTM/marketing strategy, revenue operations analytics, FP&A or business intelligence within a B2B SaaS environment Strong planning and financial-modeling skills: comfortable building target, budget, and pipeline-coverage models from ambiguous inputs Ability to independently structure ambiguous problems, move quickly, and drive them to clear, actionable recommendations Clear point of view and the confidence to challenge assumptions and bring data-backed perspectives to senior stakeholders, including a VP Comfort operating in a fast-changing environment where definitions, targets, and operating models are still evolving, and the ability to balance speed with rigor Understanding of B2B SaaS performance metrics: pipeline, ACV, conversion rates, velocity, marketing-sourced vs. influenced pipeline, and attribution concepts Comfortable with SQL, Excel/google sheets and BI/visualization tools like Looker to move quickly through data Working knowledge of Salesforce (reports, dashboards, opportunity data), marketing automation platforms (Marketo preferred), and ad platforms (Demandbase, Google Ads, LinkedIn Ads, chatgpt Ads, etc) Bonus Skills​ Python or R proficiency for statistical analysis, automation, or building lightweight models Experience with multi-touch attribution platforms (Bizible/Marketo) Exposure to experiment design, significance testing, or applied statistics in a marketing context Experience with predictive modeling: LTV estimation, propensity scoring, or cohort analysis applied to marketing audiences Familiarity with the modern data stack (Fivetran, dbt, Snowflake, Looker) Background in data infrastructure, developer tools, or analytics software industries #LI-HYBRID #LI-MM1 The compensation range displayed on this job posting reflects the minimum and maximum target for new hire compensation for the target position and level, and may include sales incentives or target bonuses depending on the role. Our compensation ranges are determined by role, level, and location. Our job titles may span more than one career level. Within the range, individual compensation is determined by additional factors, including job-related skills, experience, relevant education or training, business need, market demands. The compensation range is subject to change and may be modified in the future. Your recruiter can share more about the specific compensation range for your location during the hiring process. Oakland Pay Range $150,573—$188,216 USD Perks and Benefits 100% employer-paid medical insurance * Generous paid time away from work, including paid vacation or flexible/unlimited vacation depending on role and country, plus paid sick time, inclusive parental leave, paid holidays, including a year-end Global Week of Rest, and volunteer days off. RSU stock grants* Professional development and training opportunities Company virtual happy hours, free food, and fun team-building activities Monthly cell phone stipend Access to an innovative mental health support platform that offers personalized care and resources in areas such as: therapy, coaching, and self-guided mindfulness exercises for all covered employees and their covered dependents. * May vary by country and worker type - please reach out to your recruiter for more information Click here to learn more about Fivetran's Benefits by Region. We’re honored to be valued at over $5.6 billion, but more importantly, we’re proud of our core values of Get Stuck In, Do the Right Thing, and One Team, One Dream. Read about us in Forbes. Fivetran brings together high-quality talent across the globe to make data access as easy and reliable as electricity for our customers. We value and recognize that our customers benefit from having innovative teams made of people from many backgrounds, experiences, and identities. Fivetran promotes diversity, equity, inclusion & belonging through attracting, recruiting, developing, and retaining a diverse workforce, not only because it is the right thing to do, but because it helps us build a world-class company to better serve our customers, our people and our communities. To learn more about Fivetran’s culture and what it’s like to be part of the team, click here and enjoy our video. To learn more about our candidate privacy policy, you can read our statement here. We are committed to ensuring that all candidates have an equal opportunity to participate in our interview process. If you require accommodations at any stage of the process due to a disability, medical condition, or any other circumstance, please don't hesitate to submit your request by filling out this form. We will work with you to provide reasonable accommodations to facilitate your participation and ensure a fair and accessible interview experience. Your request and any information provided will be kept confidential and will not impact your candidacy. We look forward to hearing from you and accommodating your needs to the best of our ability.","2026-10-06T12:07:44-04:00",{"jsonldValid":17,"jsonld":27},{"id":104,"applyToken":105,"slug":106,"title":58,"companyname":59,"companylogo":60,"companyTagline":61,"companyIndustry":62,"city":107,"country":108,"applicantCountries":109,"applicantStates":110,"remote":17,"employmentType":111,"department":20,"content_html":112,"content_text":113,"years":23,"createdAt":70,"updatedAtISO":71,"postedAtISO":114,"validThroughISO":27,"active":28,"hasSalary":28,"salaryMin":88,"salaryMax":89,"currency":31,"isPaid":17,"schema":115},"ec248ff7af17bc5daac0ddb8ce36b0d20dd56c718b27fd23f98c4fbaee44aba2","1aa1ab8a324cc45d28819295acb1660e256699b98e15202950606ee40d46585b","growth-marketing-strategy-and-planning-manager-at-fivetran-d668115aa7","USA - Austin (dbt)","Usa - Austin Dbt",[],[],[19],"\u003Cp>From Fivetran’s founding until now, our mission has remained the same: to make access to data as simple and reliable as electricity. With Fivetran, customer data arrives in their warehouses, canonical and ready to query, with no engineering or maintenance required. We’re proud that more organizations continue to leverage our technology every day to become truly data-driven.\u003C/p>\u003Cp>\u003Cstrong>About Us\u003C/strong>\u003C/p>\n\u003Cp>Fivetran and dbt Labs are bringing together two industry-leading companies with a shared mission: helping organizations unlock the full value of their data. Together, we’re delivering the data infrastructure layer that helps organizations move, transform, and trust their data — from the moment data moves, through every transformation, to the context teams and AI systems rely on. Fivetran helps organizations automate data movement across the systems, clouds, engines, and tools they rely on. dbt Labs pioneered analytics engineering, helping teams transform data into reliable, governed insights. Together, we support thousands of organizations as they build a trusted foundation for analytics, AI, and better business decisions.\u003Cbr>\u003Cbr>As we bring our teams and technology together, we’re building on the strengths of both companies while continuing to deliver the products and experiences our customers know and trust. It’s an exciting time to join us: we’re creating a company with the scale, talent, and technology to help more organizations put their data to work with greater speed, confidence, and impact. During this transition period, you may see references to both Fivetran and dbt Labs throughout our recruiting process as we integrate our teams, systems, and career sites.\u003C/p>\n\u003Cp>\u003Cstrong>About the Role\u003C/strong>\u003C/p>\n\u003Cp>The Growth Marketing Strategy and Planning Manager sits at the intersection of B2B marketing strategy and performance analytics. You sit within GTM Strategy & Planning and act as the right hand to the VP of Growth - helping the team decide where to spend their next dollar, setting marketing-level targets in partnership with Finance, and making recommendations of how to maximize the revenue yield from demand. \u003C/p>\n\u003Cp>The marketing team you’ll be supporting owns the digital/technical marketing channels that are heavily reliant on data-driven decisions and insights. The team’s outcomes support both the sales-led business and our PLG motion, and we make decisions around lead routing between the two businesses so that we maximize revenue yield. \u003C/p>\n\u003Cp>This is a high visibility role with direct exposure to marketing leadership. We're looking for someone who brings structure to ambiguity, has the business judgment to challenge assumptions, and can move fast without sacrificing rigor. You translate performance data into investment decisions and defend those decisions to senior stakeholders.\u003C/p>\n\u003Cp>This is a full-time position based out of our Oakland, Denver, Austin, or New York City offices. Our hybrid work model offers a blend of remote flexibility and in-person collaboration, including one to two days in the office each week to connect and build as a team. \u003Cstrong>\u003Cbr>\u003C/strong>\u003C/p>\n\u003Cp>\u003Cstrong>What You’ll Do\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>\u003Cstrong>Target Setting and Impact Measurement\u003C/strong>\n\n\u003C/li>\n\u003Cli>\u003Cstrong>Executive reporting & Cross-functional Alignment\u003C/strong>\n\n\u003C/li>\n\u003Cli>\u003Cstrong>Commercial Pipeline model\u003C/strong>\n\n\u003C/li>\n\u003Cli>\u003Cstrong>Experimentation and Optimization\u003C/strong>\n\n\u003C/li>\n\u003Cli>\u003Cstrong>Capacity & headcount planning\u003C/strong>\n\n\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Skills We’re Looking For\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>4 to 7 years of experience in marketing analytics, GTM/marketing strategy, revenue operations analytics, FP&A or business intelligence within a B2B SaaS environment\u003C/li>\n\u003Cli>Strong planning and financial-modeling skills: comfortable building target, budget, and pipeline-coverage models from ambiguous inputs\u003C/li>\n\u003Cli>Ability to independently structure ambiguous problems, move quickly, and drive them to clear, actionable recommendations\u003C/li>\n\u003Cli>Clear point of view and the confidence to challenge assumptions and bring data-backed perspectives to senior stakeholders, including a VP\u003C/li>\n\u003Cli>Comfort operating in a fast-changing environment where definitions, targets, and operating models are still evolving, and the ability to balance speed with rigor\u003C/li>\n\u003Cli>Understanding of B2B SaaS performance metrics: pipeline, ACV, conversion rates, velocity, marketing-sourced vs. influenced pipeline, and attribution concepts\u003C/li>\n\u003Cli>Comfortable with SQL, Excel/google sheets and BI/visualization tools like Looker to move quickly through data \u003C/li>\n\u003Cli>Working knowledge of Salesforce (reports, dashboards, opportunity data), marketing automation platforms (Marketo preferred), and ad platforms (Demandbase, Google Ads, LinkedIn Ads, chatgpt Ads, etc)\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Bonus Skills​\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Python or R proficiency for statistical analysis, automation, or building lightweight models\u003C/li>\n\u003Cli>Experience with multi-touch attribution platforms (Bizible/Marketo)\u003C/li>\n\u003Cli>Exposure to experiment design, significance testing, or applied statistics in a marketing context\u003C/li>\n\u003Cli>Experience with predictive modeling: LTV estimation, propensity scoring, or cohort analysis applied to marketing audiences\u003C/li>\n\u003Cli>Familiarity with the modern data stack (Fivetran, dbt, Snowflake, Looker)\u003C/li>\n\u003Cli>Background in data infrastructure, developer tools, or analytics software industries\u003C/li>\n\u003C/ul>\n\u003Cp>#LI-HYBRID \u003Cspan>#LI-MM1\u003C/span>\u003C/p>\u003Cp>The compensation range displayed on this job posting reflects the minimum and maximum target for new hire compensation for the target position and level, and may include sales incentives or target bonuses depending on the role.  Our compensation ranges are determined by role, level, and location. Our job titles may span more than one career level. Within the range, individual compensation is determined by additional factors, including job-related skills, experience, relevant education or training, business need, market demands. The compensation range is subject to change and may be modified in the future. Your recruiter can share more about the specific compensation range for your location during the hiring process.\u003C/p>\u003Cp>Pay Range\u003C/p>\u003Cp>$141,162—$176,452.50 USD\u003C/p>\n\u003Cp>\u003Cstrong>Perks and Benefits\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>100% employer-paid medical insurance\u003Cstrong>*\u003C/strong>\u003C/li>\n\u003Cli>Generous paid time away from work, including paid vacation or flexible/unlimited vacation depending on role and country, plus paid sick time, inclusive parental leave, paid holidays, including a year-end Global Week of Rest, and volunteer days off.\u003C/li>\n\u003Cli>RSU stock grants*\u003C/li>\n\u003Cli>Professional development and training opportunities\u003C/li>\n\u003Cli>Company virtual happy hours, free food, and fun team-building activities\u003C/li>\n\u003Cli>Monthly cell phone stipend\u003C/li>\n\u003Cli>Access to an innovative mental health support platform that offers personalized care and resources in areas such as: therapy, coaching, and self-guided mindfulness exercises for all covered employees and their covered dependents.\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cem>\u003Cstrong>*\u003C/strong>May vary by country and worker type - please reach out to your recruiter for more information\u003C/em>\u003C/p>\n\u003Cp>\u003Cem>Click here to learn more about Fivetran's Benefits by Region.\u003C/em>\u003C/p>\n\u003Chr>\n\u003Cp>We’re honored to be valued at over $5.6 billion, but more importantly, we’re proud of our core values of Get Stuck In, Do the Right Thing, and One Team, One Dream. Read about us in Forbes.     \u003C/p>\n\u003Cp>Fivetran brings together high-quality talent across the globe to make data access as easy and reliable as electricity for our customers. We value and recognize that our customers benefit from having innovative teams made of people from many backgrounds, experiences, and identities. Fivetran promotes diversity, equity, inclusion & belonging through attracting, recruiting, developing, and retaining a diverse workforce, not only because it is the right thing to do, but because it helps us build a world-class company to better serve our customers, our people and our communities.\u003C/p>\n\u003Cp>To learn more about Fivetran’s culture and what it’s like to be part of the team, click here and enjoy our video.\u003C/p>\n\u003Cp>To learn more about our candidate privacy policy, you can read our statement here.\u003C/p>\n\u003Chr>\n\u003Cp>\u003Cem>We are committed to ensuring that all candidates have an equal opportunity to participate in our interview process. If you require accommodations at any stage of the process due to a disability, medical condition, or any other circumstance, please don't hesitate to submit your request by filling out this form. We will work with you to provide reasonable accommodations to facilitate your participation and ensure a fair and accessible interview experience. Your request and any information provided will be kept confidential and will not impact your candidacy. We look forward to hearing from you and accommodating your needs to the best of our ability.\u003C/em>\u003C/p>","From Fivetran’s founding until now, our mission has remained the same: to make access to data as simple and reliable as electricity. With Fivetran, customer data arrives in their warehouses, canonical and ready to query, with no engineering or maintenance required. We’re proud that more organizations continue to leverage our technology every day to become truly data-driven. About Us Fivetran and dbt Labs are bringing together two industry-leading companies with a shared mission: helping organizations unlock the full value of their data. Together, we’re delivering the data infrastructure layer that helps organizations move, transform, and trust their data — from the moment data moves, through every transformation, to the context teams and AI systems rely on. Fivetran helps organizations automate data movement across the systems, clouds, engines, and tools they rely on. dbt Labs pioneered analytics engineering, helping teams transform data into reliable, governed insights. Together, we support thousands of organizations as they build a trusted foundation for analytics, AI, and better business decisions. As we bring our teams and technology together, we’re building on the strengths of both companies while continuing to deliver the products and experiences our customers know and trust. It’s an exciting time to join us: we’re creating a company with the scale, talent, and technology to help more organizations put their data to work with greater speed, confidence, and impact. During this transition period, you may see references to both Fivetran and dbt Labs throughout our recruiting process as we integrate our teams, systems, and career sites. About the Role The Growth Marketing Strategy and Planning Manager sits at the intersection of B2B marketing strategy and performance analytics. You sit within GTM Strategy & Planning and act as the right hand to the VP of Growth - helping the team decide where to spend their next dollar, setting marketing-level targets in partnership with Finance, and making recommendations of how to maximize the revenue yield from demand. The marketing team you’ll be supporting owns the digital/technical marketing channels that are heavily reliant on data-driven decisions and insights. The team’s outcomes support both the sales-led business and our PLG motion, and we make decisions around lead routing between the two businesses so that we maximize revenue yield. This is a high visibility role with direct exposure to marketing leadership. We're looking for someone who brings structure to ambiguity, has the business judgment to challenge assumptions, and can move fast without sacrificing rigor. You translate performance data into investment decisions and defend those decisions to senior stakeholders. This is a full-time position based out of our Oakland, Denver, Austin, or New York City offices. Our hybrid work model offers a blend of remote flexibility and in-person collaboration, including one to two days in the office each week to connect and build as a team. What You’ll Do Target Setting and Impact Measurement Executive reporting & Cross-functional Alignment Commercial Pipeline model Experimentation and Optimization Capacity & headcount planning Skills We’re Looking For 4 to 7 years of experience in marketing analytics, GTM/marketing strategy, revenue operations analytics, FP&A or business intelligence within a B2B SaaS environment Strong planning and financial-modeling skills: comfortable building target, budget, and pipeline-coverage models from ambiguous inputs Ability to independently structure ambiguous problems, move quickly, and drive them to clear, actionable recommendations Clear point of view and the confidence to challenge assumptions and bring data-backed perspectives to senior stakeholders, including a VP Comfort operating in a fast-changing environment where definitions, targets, and operating models are still evolving, and the ability to balance speed with rigor Understanding of B2B SaaS performance metrics: pipeline, ACV, conversion rates, velocity, marketing-sourced vs. influenced pipeline, and attribution concepts Comfortable with SQL, Excel/google sheets and BI/visualization tools like Looker to move quickly through data Working knowledge of Salesforce (reports, dashboards, opportunity data), marketing automation platforms (Marketo preferred), and ad platforms (Demandbase, Google Ads, LinkedIn Ads, chatgpt Ads, etc) Bonus Skills​ Python or R proficiency for statistical analysis, automation, or building lightweight models Experience with multi-touch attribution platforms (Bizible/Marketo) Exposure to experiment design, significance testing, or applied statistics in a marketing context Experience with predictive modeling: LTV estimation, propensity scoring, or cohort analysis applied to marketing audiences Familiarity with the modern data stack (Fivetran, dbt, Snowflake, Looker) Background in data infrastructure, developer tools, or analytics software industries #LI-HYBRID #LI-MM1 The compensation range displayed on this job posting reflects the minimum and maximum target for new hire compensation for the target position and level, and may include sales incentives or target bonuses depending on the role. Our compensation ranges are determined by role, level, and location. Our job titles may span more than one career level. Within the range, individual compensation is determined by additional factors, including job-related skills, experience, relevant education or training, business need, market demands. The compensation range is subject to change and may be modified in the future. Your recruiter can share more about the specific compensation range for your location during the hiring process. Pay Range $141,162—$176,452.50 USD Perks and Benefits 100% employer-paid medical insurance * Generous paid time away from work, including paid vacation or flexible/unlimited vacation depending on role and country, plus paid sick time, inclusive parental leave, paid holidays, including a year-end Global Week of Rest, and volunteer days off. RSU stock grants* Professional development and training opportunities Company virtual happy hours, free food, and fun team-building activities Monthly cell phone stipend Access to an innovative mental health support platform that offers personalized care and resources in areas such as: therapy, coaching, and self-guided mindfulness exercises for all covered employees and their covered dependents. * May vary by country and worker type - please reach out to your recruiter for more information Click here to learn more about Fivetran's Benefits by Region. We’re honored to be valued at over $5.6 billion, but more importantly, we’re proud of our core values of Get Stuck In, Do the Right Thing, and One Team, One Dream. Read about us in Forbes. Fivetran brings together high-quality talent across the globe to make data access as easy and reliable as electricity for our customers. We value and recognize that our customers benefit from having innovative teams made of people from many backgrounds, experiences, and identities. Fivetran promotes diversity, equity, inclusion & belonging through attracting, recruiting, developing, and retaining a diverse workforce, not only because it is the right thing to do, but because it helps us build a world-class company to better serve our customers, our people and our communities. To learn more about Fivetran’s culture and what it’s like to be part of the team, click here and enjoy our video. To learn more about our candidate privacy policy, you can read our statement here. We are committed to ensuring that all candidates have an equal opportunity to participate in our interview process. If you require accommodations at any stage of the process due to a disability, medical condition, or any other circumstance, please don't hesitate to submit your request by filling out this form. We will work with you to provide reasonable accommodations to facilitate your participation and ensure a fair and accessible interview experience. Your request and any information provided will be kept confidential and will not impact your candidacy. We look forward to hearing from you and accommodating your needs to the best of our ability.","2026-10-06T12:07:42-04:00",{"jsonldValid":17,"jsonld":27},{"id":117,"applyToken":118,"slug":119,"title":120,"companyname":121,"companylogo":122,"companyTagline":123,"companyIndustry":124,"city":125,"country":126,"applicantCountries":127,"applicantStates":128,"remote":28,"employmentType":129,"department":20,"content_html":131,"content_text":132,"years":23,"createdAt":133,"updatedAtISO":134,"postedAtISO":135,"validThroughISO":27,"active":28,"hasSalary":17,"salaryMin":23,"salaryMax":23,"currency":31,"isPaid":17,"schema":136},"4c83015c86e392473d9a700dc7a627b9d572422ec500b227ed2650673e8e3f70","b69ba3e3f1ea9675377a41f249718360e2abe6789931b8c19bcb567c65704ab8","senior-lifecycle-marketing-manager-at-fleetio-0192d4991a","Senior Lifecycle Marketing Manager","Fleetio","https://cdn.jobboardwise.com/logo/fleetio.com","Track, analyze and improve your fleet operations with Fleetio","Computer Software","Remote - USA","- Usa",[],[],[130],"Contract","\u003Cp>A little about us…Fleetio is a modern software platform that helps thousands of organizations worldwide manage their fleet operations. Transportation technology is a hot market, and we’re leading the charge with raving fans and new customers signing up every day. We raised $450M in our Series D funding round in March of 2025 and are on an exciting trajectory as a company. Fleetio is also a proud founding member of the Rails Foundation!\u003C/p>\n\u003Cp>\u003Cstrong>More about our team and company:\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Fleetio overview video: https://www.youtube.com/watch?v=YoXyXTFWbkg\u003C/li>\n\u003Cli>Our careers page: https://www.fleetio.com/careers\u003C/li>\n\u003C/ul>\u003Cp>We're looking for a customer-obsessed lifecycle marketer who understands how to move users and accounts from interest to activation, conversion, adoption, expansion, and long-term customer value. You combine strategic thinking with operational excellence and know how to build personalized, data-driven lifecycle programs that improve engagement and accelerate revenue growth across multiple go-to-market motions.\u003C/p>\n\u003Cp>You thrive in complex environments where different customer segments require different journeys. You understand the nuances between self-serve product-led growth, mid-market sales-assisted motions, and enterprise buying cycles—and know how to orchestrate experiences that meet customers where they are.\u003C/p>\n\u003Cp>You are also experienced in email marketing and marketing automation, with a strong understanding of how to build scalable nurture programs, behavioral triggers, onboarding journeys, and customer communications that drive engagement and conversion across the customer lifecycle.\u003C/p>\n\u003Cp>As Fleetio’s Senior Lifecycle Marketing Manager, you will own and evolve the customer journey across key stages of the funnel—from lead nurture and trial conversion through onboarding, product adoption, expansion, and retention. You’ll partner closely with Marketing, Product, Revenue Operations, Sales, Customer Success, and Product teams to create scalable lifecycle and email marketing programs that improve conversion rates, customer engagement, and revenue outcomes.\u003C/p>\n\u003Ch3>Your Impact\u003C/h3>\n\u003Cp>\u003Cstrong>Own and evolve Fleetio’s lifecycle marketing strategy\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Design and optimize lifecycle programs across the full customer journey, including lead nurture, trial onboarding, activation, conversion, customer engagement, expansion, and retention\u003C/li>\n\u003Cli>Build segmented lifecycle and email journeys that support Fleetio’s product-led, mid-market, and enterprise go-to-market motions\u003C/li>\n\u003Cli>Develop personalized experiences based on customer behavior, lifecycle stage, persona, product usage, and buying intent\u003C/li>\n\u003Cli>Identify opportunities to improve funnel conversion, onboarding completion, product adoption, and customer expansion\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Drive product-led growth and trial conversion initiatives\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Partner closely with Product, Growth, and Customer Success teams to improve trial activation and conversion performance\u003C/li>\n\u003Cli>Build onboarding and engagement programs that help new users successfully set up accounts, adopt core workflows, and realize product value quickly\u003C/li>\n\u003Cli>Create behavioral and usage-based campaigns that guide users toward key activation milestones\u003C/li>\n\u003Cli>Optimize onboarding, nurture, and lifecycle email programs that improve activation, engagement, and free-to-paid conversion rates\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Support multi-motion go-to-market journeys\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Build lifecycle programs that support both self-service and sales-assisted customer journeys\u003C/li>\n\u003Cli>Partner with Demand Generation, ABM, and Sales teams to create coordinated nurture and acceleration programs for mid-market and enterprise accounts\u003C/li>\n\u003Cli>Collaborate with Customer Marketing and Customer Success teams to support cross-sell, upsell, retention, and customer engagement initiatives\u003C/li>\n\u003Cli>Ensure lifecycle experiences align with broader integrated campaigns and GTM priorities\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Operationalize and scale lifecycle programs\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Build and manage scalable nurture and email automation programs within Marketo, Gainsight, Salesforce, and related GTM systems\u003C/li>\n\u003Cli>Partner with Revenue Operations to improve lead scoring, lead routing, segmentation, attribution, and customer data strategy\u003C/li>\n\u003Cli>Evaluate and implement AI-powered workflows and automation opportunities that improve lifecycle efficiency and personalization\u003C/li>\n\u003Cli>Establish testing frameworks and experimentation strategies to continuously optimize customer journeys, email engagement, and campaign performance\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Measure, analyze, and optimize performance\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Define and report on key lifecycle metrics including activation, conversion, engagement, retention, and customer health indicators\u003C/li>\n\u003Cli>Analyze funnel and behavioral data to identify friction points and optimization opportunities across the customer journey\u003C/li>\n\u003Cli>Monitor and improve email marketing performance including deliverability, engagement, conversion, unsubscribe rates, and lifecycle progression metrics\u003C/li>\n\u003Cli>Translate customer insights into actionable recommendations that improve lifecycle performance and business outcomes\u003C/li>\n\u003Cli>Develop reporting and dashboards that connect lifecycle initiatives to pipeline, revenue, and customer growth metrics\u003C/li>\n\u003C/ul>\n\u003Ch3>Your Experience\u003C/h3>\n\u003Cul>\n\u003Cli>7+ years of experience in lifecycle marketing, customer marketing, growth marketing, demand generation, or related B2B SaaS marketing roles\u003C/li>\n\u003Cli>Proven success building lifecycle programs across acquisition, onboarding, activation, conversion, expansion, and retention stages\u003C/li>\n\u003Cli>Strong experience supporting both product-led growth (PLG) and sales-assisted go-to-market motions\u003C/li>\n\u003Cli>Deep understanding of trial conversion, onboarding strategy, customer engagement, and behavioral-based marketing\u003C/li>\n\u003Cli>Hands-on experience with Marketo and Salesforce required; experience with Gainsight strongly preferred\u003C/li>\n\u003Cli>Experience building nurture programs, triggered email workflows, segmentation strategies, and automated customer journeys\u003C/li>\n\u003Cli>Strong analytical mindset with experience using customer, funnel, and product usage data to drive optimization decisions\u003C/li>\n\u003Cli>Familiarity with lead scoring, lead routing, segmentation, and lifecycle attribution concepts\u003C/li>\n\u003Cli>Excellent cross-functional collaboration skills with experience partnering across Marketing, Product, RevOps, Sales, and Customer Success\u003C/li>\n\u003Cli>Experience building scalable automated nurture and engagement programs\u003C/li>\n\u003Cli>Comfortable operating in fast-paced, high-growth environments with evolving processes and priorities\u003C/li>\n\u003C/ul>\u003Ch3>Benefits \u003C/h3>\n\u003Cul>\n\u003Cli>Multiple health/dental coverage options (100% coverage for employee, 50% for family)\u003C/li>\n\u003Cli>Vision insurance\u003C/li>\n\u003Cli>Incentive stock options\u003C/li>\n\u003Cli>401(k) match of 4%\u003C/li>\n\u003Cli>PTO - 4 weeks (increases at year two!)\u003C/li>\n\u003Cli>12 company holidays + 2 floating holidays\u003C/li>\n\u003Cli>Parental leave - birthing parent (16 weeks paid) non-birthing (4 weeks paid)\u003C/li>\n\u003Cli>FSA & HSA options\u003C/li>\n\u003Cli>Short and long term disability (short term 100% paid)\u003C/li>\n\u003Cli>Community service funds\u003C/li>\n\u003Cli>Professional development funds\u003C/li>\n\u003Cli>Wellbeing fund - $150 quarterly\u003C/li>\n\u003Cli>Business expense stipend - $125 quarterly\u003C/li>\n\u003Cli>Mac laptop + new hire equipment stipend\u003C/li>\n\u003Cli>Fully stocked kitchen with tons of drinks & snacks (BHM only)\u003C/li>\n\u003Cli>Remote working friendly since 2012 #LI-Remote\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cem>Fleetio provides equal employment opportunities to all employees and applicants and prohibits discrimination and harassment. We celebrate diversity and are committed to creating an inclusive environment for all. All employment is decided on the basis of qualifications, merit and business need.\u003C/em>\u003C/p>\n\u003Cp>\u003Cem>This application is not intended to and does not create a contract or offer of employment. Employment with Fleetio is at will.\u003C/em>\u003C/p>\n\u003Cp>\u003Cem>If you have a disability or a special need that requires an accommodation to fill out the online application, please let us know by calling (205) 718-7500.\u003C/em>\u003C/p>","A little about us…Fleetio is a modern software platform that helps thousands of organizations worldwide manage their fleet operations. Transportation technology is a hot market, and we’re leading the charge with raving fans and new customers signing up every day. We raised $450M in our Series D funding round in March of 2025 and are on an exciting trajectory as a company. Fleetio is also a proud founding member of the Rails Foundation! More about our team and company: Fleetio overview video: https://www.youtube.com/watch?v=YoXyXTFWbkg Our careers page: https://www.fleetio.com/careers We're looking for a customer-obsessed lifecycle marketer who understands how to move users and accounts from interest to activation, conversion, adoption, expansion, and long-term customer value. You combine strategic thinking with operational excellence and know how to build personalized, data-driven lifecycle programs that improve engagement and accelerate revenue growth across multiple go-to-market motions. You thrive in complex environments where different customer segments require different journeys. You understand the nuances between self-serve product-led growth, mid-market sales-assisted motions, and enterprise buying cycles—and know how to orchestrate experiences that meet customers where they are. You are also experienced in email marketing and marketing automation, with a strong understanding of how to build scalable nurture programs, behavioral triggers, onboarding journeys, and customer communications that drive engagement and conversion across the customer lifecycle. As Fleetio’s Senior Lifecycle Marketing Manager, you will own and evolve the customer journey across key stages of the funnel—from lead nurture and trial conversion through onboarding, product adoption, expansion, and retention. You’ll partner closely with Marketing, Product, Revenue Operations, Sales, Customer Success, and Product teams to create scalable lifecycle and email marketing programs that improve conversion rates, customer engagement, and revenue outcomes. Your Impact Own and evolve Fleetio’s lifecycle marketing strategy Design and optimize lifecycle programs across the full customer journey, including lead nurture, trial onboarding, activation, conversion, customer engagement, expansion, and retention Build segmented lifecycle and email journeys that support Fleetio’s product-led, mid-market, and enterprise go-to-market motions Develop personalized experiences based on customer behavior, lifecycle stage, persona, product usage, and buying intent Identify opportunities to improve funnel conversion, onboarding completion, product adoption, and customer expansion Drive product-led growth and trial conversion initiatives Partner closely with Product, Growth, and Customer Success teams to improve trial activation and conversion performance Build onboarding and engagement programs that help new users successfully set up accounts, adopt core workflows, and realize product value quickly Create behavioral and usage-based campaigns that guide users toward key activation milestones Optimize onboarding, nurture, and lifecycle email programs that improve activation, engagement, and free-to-paid conversion rates Support multi-motion go-to-market journeys Build lifecycle programs that support both self-service and sales-assisted customer journeys Partner with Demand Generation, ABM, and Sales teams to create coordinated nurture and acceleration programs for mid-market and enterprise accounts Collaborate with Customer Marketing and Customer Success teams to support cross-sell, upsell, retention, and customer engagement initiatives Ensure lifecycle experiences align with broader integrated campaigns and GTM priorities Operationalize and scale lifecycle programs Build and manage scalable nurture and email automation programs within Marketo, Gainsight, Salesforce, and related GTM systems Partner with Revenue Operations to improve lead scoring, lead routing, segmentation, attribution, and customer data strategy Evaluate and implement AI-powered workflows and automation opportunities that improve lifecycle efficiency and personalization Establish testing frameworks and experimentation strategies to continuously optimize customer journeys, email engagement, and campaign performance Measure, analyze, and optimize performance Define and report on key lifecycle metrics including activation, conversion, engagement, retention, and customer health indicators Analyze funnel and behavioral data to identify friction points and optimization opportunities across the customer journey Monitor and improve email marketing performance including deliverability, engagement, conversion, unsubscribe rates, and lifecycle progression metrics Translate customer insights into actionable recommendations that improve lifecycle performance and business outcomes Develop reporting and dashboards that connect lifecycle initiatives to pipeline, revenue, and customer growth metrics Your Experience 7+ years of experience in lifecycle marketing, customer marketing, growth marketing, demand generation, or related B2B SaaS marketing roles Proven success building lifecycle programs across acquisition, onboarding, activation, conversion, expansion, and retention stages Strong experience supporting both product-led growth (PLG) and sales-assisted go-to-market motions Deep understanding of trial conversion, onboarding strategy, customer engagement, and behavioral-based marketing Hands-on experience with Marketo and Salesforce required; experience with Gainsight strongly preferred Experience building nurture programs, triggered email workflows, segmentation strategies, and automated customer journeys Strong analytical mindset with experience using customer, funnel, and product usage data to drive optimization decisions Familiarity with lead scoring, lead routing, segmentation, and lifecycle attribution concepts Excellent cross-functional collaboration skills with experience partnering across Marketing, Product, RevOps, Sales, and Customer Success Experience building scalable automated nurture and engagement programs Comfortable operating in fast-paced, high-growth environments with evolving processes and priorities Benefits Multiple health/dental coverage options (100% coverage for employee, 50% for family) Vision insurance Incentive stock options 401(k) match of 4% PTO - 4 weeks (increases at year two!) 12 company holidays + 2 floating holidays Parental leave - birthing parent (16 weeks paid) non-birthing (4 weeks paid) FSA & HSA options Short and long term disability (short term 100% paid) Community service funds Professional development funds Wellbeing fund - $150 quarterly Business expense stipend - $125 quarterly Mac laptop + new hire equipment stipend Fully stocked kitchen with tons of drinks & snacks (BHM only) Remote working friendly since 2012 #LI-Remote Fleetio provides equal employment opportunities to all employees and applicants and prohibits discrimination and harassment. We celebrate diversity and are committed to creating an inclusive environment for all. All employment is decided on the basis of qualifications, merit and business need. This application is not intended to and does not create a contract or offer of employment. Employment with Fleetio is at will. If you have a disability or a special need that requires an accommodation to fill out the online application, please let us know by calling (205) 718-7500.",1791256731000,"2026-10-06 05:22:52","2026-10-05T16:28:14-04:00",{"jsonldValid":17,"jsonld":27},1791466251721]